Tip:
Highlight text to annotate it
X
I'd argue that hardest part of this whole adventure is not getting yourself a prototype
that you can crowd fund, but getting that prototype to a mass manufacturable consumer
offering.
We wanted create something that was stunning really as a product the best bike light we
could with this additional function.
For our supply chain we have partnered with PCH and it's been the most incredible experience.
I was meeting teams of people on a daily basis that I had never met before who were working
on my product and know it better than I do.
When we first started talking to Emily and Matt they had a great design but they still
faced some significant challenges.
We've ended up with something were very proud of but that's been a long process of a sort
of push and pull between technology on the one hand, manufacturability on the other and
the desirability of the product. Normally you would compromise more in the design process.
That hasn't been with what we've done with Blaze its been focusing on the very best we
can do with the manufacturing that's available and the components we've put into the product.
I actually think it's a really exciting time for hardware startups at the minute. For the
first time your beginning to see individuals and really small companies getting products
to many many consumers.
How we ever thought in the first place we could do this ourselves is a joke, because
there is so many moving parts and I'm incredibly grateful for the help on the ground.