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there are so many things that can go wrong and when we launched that store
in July of 1995 we were
shocked at the customer response %uh
in literally in the first 30 days we had
orders from all 50 states and forty five different countries
and we were wall fully unprepared from operational point of view
to handle that kinda volume and a
in fact the the we this we quickly expanded we talk to our landlord
expanded into a two thousand-square-foot
basement warehouse space had six foot ceilings
wanna Bart employees was 62 um
he went around like this the whole time it and I'm
a and we were we were
we were doing our day jobs which might have been you know computer programming
and
read all the different things 10 people doing a little taste our company
and then we would spend all afternoon and
into the wee hours of the morning packing up the orders and shipping them
out
a there %um I would drive these things to UPS since we get the last one we went
to the last second
I get to UPS nights remove being on that glass door was closed and they always
would take pity on me
um answer open open let us ship things late
%uh that we had so many orders that we were ready for
that we had a E
through we had no reorganization our distribution stars on fact we didn't
I'm we were packing our hands and knees a hard concrete floor
and the a the
I remember just to show you how stupid I can be
ice know it my only defense is that it was late
but I we're packing his things everybody everybody in the company
and the that I had this brainstorming as I said to the person next to me
this packings killing me you know my back hurts
this is killing my knees on this this hard Smith floor in person yeah I know
what you mean
I said no we need my brilliant insight
we need need pads I was very serious
and and have this person looked at me like I was the stupidest person it
ever seen it like I'm working for this person this is great and I'm
said what we need is packing
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