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[Music]
>>What do you think about the traffic here in DC?
>>Terrible, very bad.
We have a really bad situation here in Washington.
It's hard to drive, it's very hard to drive.
>>Do you think traffic is getting worse in
Washington, DC or better over time?
>>I think its getting worse,
I've been out here for some time.
I think its getting worse.
>>What's the worst you've ever been stuck in traffic here?
>>Worst? 8 hours.
>>8 hours? What you do for 8 hours?
>>Sit around trying to get home.
>>One of the best ways to get somebody started in a
conversation in Washington, DC
is to start talking about traffic.
Now, everyone seems to have an opinion
and its mostly pretty negative.
Hi, I'm Karl Wunderlich
and I live and work here in the Washington DC metropolitan area.
I know first hand how difficult and stressful
traveling in this area can be.
Our lives are increasingly
not just work related appointments
but in our personal lives as well.
Day care pickups, getting to the airport,
or just being on time for soccer practice.
The bottom line is that we frequently need to be on time
or else the fragile chain connected work
and personal commitments is unraveled.
more scheduled,
travel has become more congested, more unpredictable.
on time in an unpredictable system,
we find ourselves leaving earlier,
mapping out alternative routes,
and of course, complaining a lot about traffic.
Someone that's heard more than his share of complaints
over the years is here with us today.
He's the former Maryland State Highway Administrator,
Hal Kassoff.
Hal in your tenure,
I bet you got more than an earful of complaints about
traffic in the Washington DC metropolitan area.
>>There's no question about it.
The worst part of the state in terms of traffic was right here
in the Washington suburbs and what we found was that it just
affected people's outlook on life.
I mean where they live, where they work,
and access to healthcare and jobs, and child care.
It affected the business community
in terms of where they would locate.
We have folks coming in from other parts of the country
really trying to figure out an optimal place to be
to avoid the worst of traffic congestion.
It was a major topic of conversation.
>>Sure.
Now I know the provision of traveler information
is an important part of
Maryland's approach to congestion.
Now how did you get started in traveler information?
>>Well, that's an interesting story.
We had a newly elected governor and he had campaigned that
he was going to improve the worst trip in Maryland
which was the trip from the Baltimore Washington area
to our Ocean resorts in Ocean City, Maryland.
A trip that would normally take perhaps 2-3 hours at the most,
in the summer time during the peaks
would take 5, 6, even 7 hours.
>>Wow!
>>He said, I've got some bad news,
because we are going to improve it by this summer.
That was 6 months away,
and we were desperate so we turned to a softer approach
and the softer approach turned out be
reaching out to our customers.
Providing them with traveler information
and boy did that make a difference.
>>So what do you think are te best ways of talking about
the benefits of traveler information services?
>>Well, you know we have our old set of tools that we looked at
the system as transportation planners and traffic engineers
and said volume-to-capacity ratios, absolute travel time,
and really those were not the critical issues
that we found to our customers.
So what we found is that we have to start measuring in ways
that respond to their needs.
For example, how reliable is this system?
Do I have to allow a cushion of time?
How predictable is the traffic jam going to be?
How much time do I have to budget?
Do I have to leave earlier?
So we need performance measures that resonate in those ways.
>>Well Hal, it sounds like the things you're talking about
are very different than the ways civil engineers
and traffic engineers typically talk about improvements
to a roadway system.
on.
It's different and the challenge is going to be to
define measures that our civil engineering community
and our traffic engineering community can use to respond
to customers in ways that relate to their issues.
>>Sure.
And I think that in the next 10-15 minutes,
we are going to take you through some new techniques
that we have using archived data to answer just those sorts
of questions trying to mesure those things like
on time reliability, predictability,
and travel time budget in ways that we
have not been able to before.
So, Hal, if you will stay with us for the next 15 minutes or so
>>That sounds great.
Do you mind if I take some notes?
>>[laughs] Sure, that would be great.
Do you find that the
traffic reports on
th
>>Do they help?
Nah, I pretty much do what I'm going to do anyway.
>>So when you hear about a reported congestion,
you drive right at the congestion?
>>Yeah, if everyone else takes their advice and goes off,
I have the road to myself
and its usually clear by the time I get there.
>>So how is traffic here in Washington DC?
>>Terrible.
>>Is today particularly a bad day?
>>It's about the same as usua,
but it's a little heavier where I normally go.
>>So you had to bail out -- this is not your normal route?
>>No its not,
I'm just taking another route to see how it goes.
>>So how is it working out so fa?
>>Pretty bad, I'm talking to you.
>>Traveler Information.
Traditionally, we get it by looking up at
an overhead message board or by
tuning into a traffic report on the radio.
But today, Advanced Traveler Information Systems
are really changing the way that information
is getting to us as travelers.
In fact, these new systems go way beyond
a simple traffic report or a congestion ahead message.
For travelers on our urban roadway systems,
these new advanced services provide
personalized traffic reports directly to the traveler.
Now the traveler can access these reports from
a computer at home, or at work,
over the phone by dialing 5-1-1,
or alternatively by having a service contact
the traveler themselves when conditions are unusual.
And this contact can be done in a variety of mediums
like cell phone, by pager, or by fax.
These services seem to offer help in the struggle
to manage the unpredictable reality of urban traveling.
But how effective are these services in saving time
and reducing stress?
Further, can these savings be accurately measured?
In order to illustrate the benefits of using
an advanced traveler information service,
lets take a long undesirable trip from
the Washington metropolitan area,
well actually its my trip from work in Laurel Maryland
to my home in Dale City, Virginia.
By showing you this trip I hope to illustrate how
not only we can talk about the benefits of using
advanced traveler information services
but also but how we can measure these benefits as well.
It's 4:00 here in Laurel, Maryland and that means
its time for me to go home from work.
My destination is Dale City, Virginia
that's approximately 65 miles away.
Unfortunately it is across the entire
Washington metropolitan area and since I leave here
at about 4:00 everyday, that means that I'm pretty much
going into the teeth of rush hour traffic here.
This commute is fairly unpleasant,
but the one good thing about it is that I have
three different ways I can go.
My first option is to follow
r
at the Woodrow Wilson Bridge, then heading south to Dale City.
My second option is to head onto I-495
crossing the Potomac River at the American Legion Bridge.
Then head south on I-95 at Springfield.
My third, but least reliable, option
is to take the BWI parkway
cutting through the district and across the Potomac River
at the Woodrow Wilson Bridge.
Here's what I'm going to do.
I am going to take I-95 today
because on average it turns out to be the best for me.
Traffic moves along well until I hit unexpected back up
just before the Woodrow Wilson Bridge.
Wow, 1-2-3-4-5 5 car collision.
5 drivers standing there talking to each other,
and the rest of us are stuck.
Continued heavy traffic beyond the bridge means that by 5:00,
I'm only reached Springfield Virginia.
good.
Well that didn't work out very well at all.
Because of the traffic,
now I'm 25 minutes late for my daycare here in Dale City.
And for me that means a pretty serious fine.
In fact when I get home,
if get fined for every minute
and today 25 minutes late,
that means the fine I pay is actually more
than what I pay for daycare during the entire week.
So because of the traffic this turned out to be
a pretty terrible day,
a very expensive day for me in terms of commuting.
I don't know exactly what I would've done differently
but this is not a good commute at all.
Clearly my plan to chance it and leave at 4:00 did not turn out
to be a good decision.
What could I have done differently?
In order to answer this question we employed a new technique
based on historical records of travel time around the area.
From these records we can recreate what would've happened
to alter egos of mine who made different decisions about
when to leave and which route to take.
Let's take a look at an experiment which deals with
today's expensive failed commute from Laurel to Dale City.
First I'll dramatize what would've happened if I'd
arranged my life that I might leave earlier despite the fact
that my boss prefers that I stay to 4:00.
ead of :00,
I left work at 3:30 instead which means I have to
get to work earlier, wake up earlier,
but by leaving at 3:30 I should be pretty confident that
I wo
tly.
From experience, I know that at this time of day,
going along I-495 over the American Legion Bridge
95.
Now we're in Virginia.
This is a place where typically
there could be some serious problems,
but today there aren't that many problems at all.
I'm driving along here...
at the speed limit, ...whatever...
Now by looking at the historical record of travel time,
traffic would've proven out to be a lighter than normal
on this particular day for this particular route.
The result is very little delay
and very early arrival in Dale City.
Oh well, here it is 4:20.
I'm in Dale City, plenty early, a little too early, I guess.
I've got 40 minutes now, that I can do something.
I guess.
But since I had no idea I was going to be early
I'm really not sure what I'm going to do with this time.
In some ways I feel like I've wasted 40 minutes of time.
I'm paying for childcare that I'm not really using,
but given that I had no idea I was going to get it,
i
and go on from there.
Being 40 minutes early isn't so terrific
but
I guess it's better than being late.
Our trip statistics show that by leaving earlier,
I would have been able to realize an improved
but still imperfect outcome.
Now let's consider a case where I rely on
an advanced traveler information system to contact me about
unusual conditions and advise me on
when to leave and which route to take.
>>So can we get the specs on Monday?
>>I think that Tuesday maybe a little bit more reasonable.
>>Sure. Tuesday is fine.
Do you have any other questions on the material?
>>No.
>>Ok, Great.
Well I'll see you on Tuesday.
>>Thanks see you on Tuesday.
[beeping]
Well, there looks like there is a problem on my commute,
that's my service calling in to let me know.
In fact, I need to take another route
and as well I need to leave.
It's 3:45 now, I need to be gone by 3:50
if I expect to be in Dale City by 5:00.
My service lets me know where the problems are and today
suggests that I go over the American Legion Bridge
instead of my normal route.
There's nothing really here that I can't put off
until a little bit later.
Nothing is more important than getting to Dale City at 5:00,
so I'm just going to clean up and head out.
The service has taken me off of my normal route.
And again by looking at
the historical record of travel time,
I would experience very little delay
until I reach the Tysons Corner area.
e traffic here,
I'm going in between 25-30 mph.
So.... I know that is a little bit slower than I like to go
but it's still making progress.
I feel confident the service has taken me the right way
and there's no major accident just ahead here.
Congestion breaks up and the rest of the ride turns out
to have little delay.
The result is that I arrive in Dale City at 4:50.
This is great.
I'm here right about 10 minutes early,
I'll take that.
Okay.
Alright.
Well, we ran into a little bit of traffic there.
Nothing serious.
And here it is --we got here 10 minutes earl.
So that's pretty good service today.
It worked out fine.
It let me know when I needed to leave and I've arrived
wi
.
That's great.
Using the service turns out to be particularly useful today.
Clearly my results using the service are superior to
either of my alter egos that didn't use information.
Although it is instructive to compare both these outcome
I still might want to know what the best possible strategy
was for that day --
the strategy that would get me to Dale City precisely on time.
Again, by referencing the historical record of travel time
we can establish what might have happened
if I had a completely accurate forecast
of congestion conditions.
Next I'll be dramatizing a character that represents
a hypothetical benchmark,
rather than a strategy I can actually adopt.
I'm Mr. On-Time.
I'll be there on 5:00.
Don't worry. All right, I'll see you then.
Ok. Bye-Bye.
How can I be so sure I'm going to be in Dale City at 5:00?
wh
.
In fact everyday.
So I can decide to leave at exactly the
right time that's going to get to Dale City at exactly 5:00.
I know which route to take and which time to leave and in fact,
It's time to leave. Let's go.
Keep in mind that by calculating this optimal behavior
we create a benchmark for comparison with our other
commuting strategies and their associated alter egos.
Clearly it does not represent a behavior that I or anyone else
can adopt whether we use
advanced traveler information systems or not.
I am right on time.
Well guess what time it is?
5:00. Exactly 5:00.
Why?
Because I knew exactly where the traffic was going to be,
exactly where the congestion was going to be
and exactly what route to take.
So here it is 5:00, Dale City.
Can't do any better than that.
We've seen how the use of information can be useful
on a particular day on my trip from Laurel to Dale City.
But what about over an entire year of commuting?
Well, since we can go back to the records and construct
any day of that period,
we can take a look at on time reliability
on over an entire period.
The result is if I choose to chance it
4:00,
I am going to be late 50 percent of the time.
But by leaving early I can make that much better
at 97 percent of the time.
If I use a service I can get fairly close to that
92 percent on time reliability.
We can compare these results against the benchmark,
the optimal character who has essentially a view of everything
that's going to happen on his trip before he starts.
The penalty for leaving early everyday at 3:30 is shown
in a metric by travel budget.
Here we see that by leaving at 3:30,
my leave early alter ego has to allocate 90 minutes
to his travel everyday.
And it can be reduced by either chancing it
or by using the service.
We can see those numbers are in the low 70s.
And compare that against our optimal benchmark which has
66 minutes travel budget.
Summarizing the impact of traveler information on my trip
from Laurel to Dale City,
the first thing we can say is that by using information
I'm on time quite reliably.
Further, compared to the leave early alter ego
who time in there's a 13 percent reduction in travel budget
which turns out to be more than 80 hours in an entire year.
Overall, I can characterize the trip as being more predictable
which means lower stress than if I try to chance it.
All less wasted time than if I leave early.
ight ask,
is Laurel to Dale City the only trip in the DC area that
traveler information can be effective?
The answer is no.
We took a look at a very representative sample of
many different trips, long and short,
across the DC metropolitan area.
And the result in terms of on time reliability
and other metrics are actually quite similar.
All together the key impact of traveler information
was more predictable travel.
More predictable travel means
a system because we know when things are bad
and when they are good.
As well a reduced travel budget compared to behavior that
time
into an already scheduled life.
Well Hal, now that you've seen the video,
what do you think are the key points?
>>Well I think the first key point is
that from our customers perspective traffic congestion
causes real stress in their lives.
he part of
transportation people to do two things that I can think of.
One is how can we provide them with the kind of information
in control of the situation.
That enables them to select from options and make choices.
That's number one.
And number two is how can we measure
the effectiveness of doing that.
What are the benefits?
We're talking about making an investment
in advanced technology
in Intelligent Transportation Systems,
Advanced Traveler Information systems.
How do we justify that in terms of benefits?
sures that ers and
we liked to use in the old days.
>>Right, Hal.
I think you hit the nail right on the head.
I think that the critical point is that if we just provie
information to the traveler,
they're best suited to figue out what to do with that
for their own benefit.
They can make powerful decisions.
They can decide not to take a trip, to take another route,
or leave a little bit earlier.
It empowers them.
I think that really is the benefit of
advanced travelr information systems.
>>Absolutely.