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My name is Jack Christian. I teach three different courses all of which are related to Ethics
and Sustainability Accounting, the Responsible Accountant or Accounting, Society and the
Environment. I run on one of my courses a 'Sustainability
Walk' which is a bit of a novelty in the Business School to actually take the students out and
make them walk anywhere. And I guess the idea came from.. a little bit of the history of
it. I was actually recording birds in the centre of Manchester for the Greater Manchester
Recorder for a time and I developed this little walk. This was even before I came to work
at the Business School. And then I also worked with the Ramblers Association trying to encourage
people to go walking, people from deprived areas if you like, because it is good for
health and it is good for socialising, stuff like that. And then we had Mind, Body and
Spirit Week here at the University and I thought 'I'll take some of the lecturers out'. They
enjoyed it so much I thought I'd share it with the students. And I got given a course
to lead in about 2009 and I thought 'I'll take the students out on that particular walk
to show them the effects of industrialization. The walk itself, we used to leave from the
old Business School, but essentially we follow a canal out of town so we see actually three
different canals, which is where industrialization started in Manchester. I think that that is
a usual place to start when we are talking about unsustainability because we started
becoming more unsustainable as we moved into cities and became more industrialised, as
I see it. From there we cut across Manchester. We see a huge number of train lines or line
where trains used to be. And again that is part of the history of industrialisation in
Manchester. And we pass the Metro link which is good because this is the modern world.
Perhaps Manchester, with all sorts of regeneration, sites of regeneration, we see waste in the
cities, this particular recycling site we take the students by and I think that this
enables them to see what the effects of industrialisation are and if you don't think about sustainability,
what you can be left with post-industrialisation. There are other interesting questions involved
in it as well like the Metro link. I say well 'should we be bringing people into the city
or should we be taking work out to where the people are to cut down on CO2 omissions?'
and things like that. Lots and lots of opportunities to talk to the students and get them to think
about the impact of industrialisation and what we should be doing to make life more
sustainable. Sustainability is a word, words are just signifiers,
and they don't tell what a thing is that they are signifying. It's a concept. It is in your
mind. I think if you go out and look at it, it becomes real and that way it is much more
likely to be something that you feel, you smell, you understand it. One of the problems
that we have in the University when I talk to colleagues about sustainability it that
the first thing they say it 'what is it?' And people don't know what it is because it
is a word that has been banded around and captured by so many institutions and so many
different ways. I think some experience of watching the waste of the city be piled up
prior to being recycled, which is not pretty, gives us some idea of what being unsustainable
is about. Equally, it is amazing how many are quite amused when they see, because I
often point them out, the various birds that we see. I always remember the Chinese students
in particular when they found out that we had geese of the canals. They all wanted their
picture taken with a goose! I thought that was quite funny really but on the other side
of that was one the same students saying 'I never thought I would see something in Manchester
or in the UK' which is quite sad because what they were looking at was the waste tip I was
talking about before. Somehow, they imagined that being a developed nation we had got rid
of these problems. But we haven't and we have got to face up to them or work out ways to
face them. I think that going for the walk is more memorable.
It is unusual. They don't do that kind of thing very much so to go out for a walk and
discuss things it'll be captured in their minds. It'll stay in their memories and hopefully,
in the future, when they are starting a new project of their own as a project manager
they will think 'hang on a minute, what happens at the end of this?' Something called 'cradle
to cradle' is something of a buzzword in sustainability where we try and design into new products
and processes a way out of them; how can we recycle and reuse the things we use? And I
think that if I can give them something real to make them think that or of the consequences
of not doing that them I think hopefully they are more likely to actually do something to
prevent any subsequent mess. I think sustainability awareness is really
important. There are all manner of problems that arise out of unsustainable behaviour
and that is why it is important that future managers, which are the people I teach, understand
that these things have got to be controlled or at least reined in so that we can share
things more equitably around the world and avoid the tensions that might build up.
Current postgraduate student: I think this is really useful because this
is kind of combining the theoretical that we have done in the class with the practice
things. Because, especially for international students, the reason for us to come here is
to try and know the history of this country and the history of the education stuff. So
the walk around the city is really useful because we can see what is going on and like
people trying to sort the pollution or bad affects like what we got before. I think it
gives us ideas of how we can innovate it and how we can make it sustainable in the future.