Meet The Instructor - Gracey newman
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Online Marketing is more than just designing a website or running banner ads. Driving traffic
to your website and increasing your ROI requires a combination of social media, blogging, Search
Engine Marketing, and Website Optimization. Hi. I’m Gracey Newman and I teach search
and online marketing for Mediabistro.
I’m certified for SEO, social media, and Google Analytics, and have years of experience
as a consultant and marketer. As an online marketer, I increase website traffic, create
social media strategies, and manage search engine marketing campaigns. In this class,
I’ll teach you how to do the same for your business.
Whether you’re an editor, blogger, marketer, copywriter, PR rep, or just want to understand
search engine optimization and marketing, I’ll make sure you’re up to speed on the
latest tools and techniques to expand your audience and customer base.
If you want to be found online, you need to know how the search engines see your website.
I’ll show you how to audit your website, and what questions you should ask your tech
and design teams to improve your site.
It’s also important to know how much traffic you are getting, where your traffic comes
from, and what users do once they get to your site. We’ll explore how to use social media
to drive traffic and engage your audience.
I’m Gracey Newman, and I look forward to meeting you in class!
