Brain Secrets 01 - How to really influence people - The 3 brains

Hi and welcome. My name is Peter Fallenius and welcome to Brain Secrets 1, How to really influence people, The Three Brains Have you ever wondered how people like Steve Jobs, Oprah Casanova, Martin Luther King could seduce, inspire and engage people just like that and just imagine if you find out their secrets... Could that change your life? And what if I told you, that their influence about this is in the brain? Recent brain and neuromarketing research over the past decades have shown that what influence masters have known for centuries, and a few new tricks. But first, let's take a look at the three brains Three brains you may ask yourself have you heard about the left and right of the three brains? First, we have the “New Brain”, it’s the “Neocortex” It’s the intellect, the logical part of the brain That’s where we have our language and where we learn things rationalizes reasons, and all of that. Inside we have the “Mid Brain” It’s the “Mammalian Brain” Our intuition is there, gut feelings and it's where we have our emotions, habits and it stores our memories. Inside of that, we have what really decides It’s the “Old Brain” it's our instincts and it controls, it's focused on survival Keeps us safe, it’s “fight or flight”. It also keeps track of our breathing, heart rate and it works automatically twenty four hours a day. And if it stops, we're finished So, how do we get the attention of the Old Brain? There are three things that are all survival-related that we have a very hard time to ignore. If we see an accident, or something dangerous like that, then we pay attention. If we see food, we also pay attention. And sex the danger is immediate to survive. The food, we need food otherwise we die. And sex, that’s the survival into the future, genetic survival. So, how do we get the attention of the old brain? Old brain reacts to change, like in the beginning of anything; to see, if it recognizes it. Because as soon as it recognizes it, then, the brain says, “Boring! Don’t need to pay attention. nothing dangerous here.” so... So, it also then pays attention to the contrast. When something changes from black to white, good or bad, and “Is it dangerous to me? "Then, I need to get away from it.” So, it likes the familiar because that’s viewed as safe and it’s just that it thinks it is familiar. Not necessarily that it is familiar and safe. The old brain also responds to emotion and emotion is from the Mid Brain and the mid brain sense emotions and the old brain likes or doesn’t like it, which gets our attention. so, you can do it the hard way or the easy way. It’s your choice So you can do what Steve Jobs, Oprah, Casanova and Martin Luther King have done and lots of other people Get the attention of the Old Brain and get the emotions of the Mid Brain and then give logic to rationalize what you’re feeling and your experiences If this is interesting to you, then there will be lots of videos So, watch out for new videos Comment, share and subscribe to this channel and we will give you lots of pieces of information how to apply this it may change your life... Thank you! It’s the intellect, the logical part of the brain. have you heard about the left and right of the three brains?