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Top 5 tips for beginners to grow business through Social Media
The current trend is social networking; both the big and small companies are already into
it. The best part, the independent consultants are also using it in order to do business.
Not only it increases brand awareness, it also helps the business to attract the right
kind customers who will be loyal. The next step for the businesses is to start social
networking and blogging. This communication channel helps the businesses to communicate
with people who would like to be informed about the daily activities and also share
common interests. Basically, you need the social media to increase the visibility of
your company website and also increase the result of search engine of your website. Here
are some tips in order to grow your business and get a bigger pay off from social media
platforms.
Constantly share information and experience
Social blogging is not about business concepts and ideas, but about sharing your experiences
with your customers. Sharing unique experiences and opportunities, it not only hooks your
readers but also attracts their circle of friends and followers. You can announce about
an upcoming event on Facebook and re-tweet it with some exciting photos or link to your
website. Tumblr is another good platform to share photos, texts, videos, sideshows, links
and other posts.
You blog must be the center for information
Your content must be available only from your blog, just share the link on various social
media blogs. This ensures that you have control as to what you want to say with your social
media platforms. In case, there are some restrictions by a social media site like Facebook as to
how your content is being accessed, then you can promote your blog on other social media
sites.
Give importance to feedback and interactions
Your customers can directly give you feedback on your social media page. Make sure you include
a call to action page on it so that you can help the customers when they have any doubts
about your product. Make sure you encourage them to share tips and personal experiences
with you on your product. The most critical thing is to make sure there is someone to
respond as soon as there are any comments or else they would consider you do not respect
them. This will also encourage them to write more to you.
Let your blog become the expert
The main idea behind maintaining a blog is to provide an expert information point when
people search for your product on the web. The discussions should have solutions for
problems that people often look out for. The simplest way is to answer the questions via
twitter.
Be fresh in your approach
People on Facebook are not very used to one line updates like those on Twitter. So, try
to mix up your updates using a video or photos. Keep your postings regular so that your customers
can get correct information of the product. In case your want to repeat any update, all
you have to do is to reword it and update it.