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Mermaids...whether they are depicted as symbols of beauty or harbingers of doom that lead
boats astray, they've fascinated mankind for centuries. This is probably the reason why
in 1822, a sea captain from America named Samuel Barett Edes was willing to steal $6,000
of his ship's money to buy what he believed to be a real mermaid specimen from Japanese
sailors.
In 1822, $6,000 was worth about as much as $140,000 today, so you'd think that what Edes
bought would probably be worth it, right? Wrong. Edes had been swindled by the Japanese
sailors who had actually sold him a hybrid specimen that had the upper body of an orangutan
sewn on to the body of a large salmon.
Edes took the thing to London where he had it displayed, but he never recouped the money
he spent on it. He died believing that the mermaid was real, and he left it to his son
after his death.
His son sold it to the Boston Museum in 1842 and shortly thereafter the mermaid caught
the attention of none other than PT Barnum, the creator of Barnum & Bailey circus and
a famous purveyor of curiosities, sideshow attractions and hoaxes.
Barnum, who was a master at generating public interest, fooled newspapers with fake letters
alluding to a mysterious Dr. Griffin who had allegedly caught a mermaid off of the South
American coast. The doctor wished to keep the mermaid a secret, showing it only to a
select few. In reality, Dr. Griffin was Levi Lyman, an associate of Barnum and the story
about the doctor was a ruse to spark word of mouth and interest in the mermaid. I guess
you could say it was like 19th century viral marketing.
Newspapers also ran woodcuts, some of which depicted beautiful sea maidens that seemed
plucked straight out of a fairy tale. It's obvious that Barnum had no hang ups about
false advertising.
The exhibition took place in New York and was a monumental success. The mermaid went
on to tour the American south, where it was less successful. Barnum eventually moved on
to other endeavors.
Unfortunately in the 1860s the mermaid is believed to have been destroyed when Barnum's
entire collection caught fire. But by this point, the concept of the feejee mermaid had
become so popular that copycats had sprouted in sideshows and curio shops all over the
world.
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