Location Tv - Presentation retail market study 2013 - Part 1

I warmly welcome you to the presentation of the Retail Market Study 2013. It is very nice that you are here. You certainly have seen it already or touched it. It obviously can’t be easily overlooked, the Market Study of this year. It is even the double size of the last year Market Study (almost 1’000 pages). So, they really did get down to it. Shortly after you will learn more about it by Marc-Christian Riebe, he is the publisher of the Market Study and also the CEO of the Location Group. Warm Applause. Good evening to the third presentation of the Market Study. We made it to the hobby-horse with the Location Group, as the only publication in the retail real estate world to show what is happening globally, where the new trends and hotspots are and the locations where retailers from A as Abercrombie & Fitch to Z as Zara want to open new shops. Classically, we begin with our hometown Zurich and the biggest issue always is the Bahnhofstrasse and its changes, and where it is globally ranked. Currently it is the number 4 in the world. Here you can see how the store rents have developed in the last 12 years. We zoomed a little bit into it, so that you can see the beginning of the Bahnhofstrasse. Here in the middle for example the UBS building, as the most expensive one worth 1 billion Swiss Francs. Started at the main train station, where Dosenbach and right next to it the butchery Kaufmann returned its store locations to the owner a few years earlier. There, Yoji’s will move in, and they have to sell several sushis per minute keeping the store sustainable. The absolute record concerning the rent of a middle space area made Swiss Casinos. Believe it or not, they are paying 8.5 million Swiss Francs annually. Then in the study, we especially looked at Paris and London. For example Hugo Boss opened a new flagship store on Champs Elysées, and Louis Vuitton unclosed the first watch boutique in France at Place Vendôme, where only bijouterie articles are sold. Just as Victoria’s Secret in London, which opened its first flagship store in Europe on New Bond Street. Burberry, for instance, also opened a flagship store on Regent Street, where The Crown Estate and Burberry paid a key money of 20 million to the former tenants. Then, let’s have a look to Amsterdam, where more than 10 openings happened on P.C. Hoofstraat last year. A street in a former housing scheme, where now one luxury label after the other set up. In Berlin, we have the Niketown, one of four left flagship stores over the world, that in all likelihood will be overtaken by Uniqlo. Uniqlo is a Japanese brand of Tadashi Yanai, the richest Japanese comparable with Amancio Ortega from Inditex respectively Zara. In the meantime he bettered him concerning the revenues. He is aiming a 50 billion Dollar revenue until 2020, that means a triplication of the current turnover, and to us it means that we soon can see Uniqlo stores here. Then, we have already reached New York. At Times Square, Microsoft opened a temporary store and directly next to it Forever 21 at a prime location. I’m curious if they will stay there. In any case, Microsoft with its 70 already open boutiques and the market entry in Canada will come to Europe quite soon. To conclude New York, here is the World Trade Centre which will be completed soon. This is the rendering of how the interior will look with the shopping Centre that will be operated by Westfield. Then, we already come to Hong Kong, where a new record has been established as Zara took over the space of H&M and pays the world-wide record rent. In Shanghai considerable things also changed. Here is the view from the IFC Mall to the and the >>Nanjing Road East