Seo - What is seo?

[Brown Haired Woman] Sensei, Thank you for coming today. [Sensei] Yes, when the student is ready, the teacher appears. So what is your question? [Blond Haired Woman] In today's world, it's been very difficult to make a living as a yoga teacher. [Sensei]Yes! And why is that? [Brown Haired Woman] Well, people today are finding their yoga teachers via the internet. They are looking to surround themselves with the most popular yoga teacher and not necessarily knowledge. [Sensei] Remember, even the Buddha has to eat! Make yourself the most popular yoga teacher than provide the students with knowledge. [Brown Haired Woman ] How do I become popular? [Sensei] You have already answered that question. Place yourself on the internet. [Brown Haired Woman ] My Website is on the internet. Yet when I type "yoga teacher san francisco" in the google search, my website is not listed. [Sensei ] Then you must acquire knowledge on "how to make your website popular?" Therefore, I have invited a friend to join us. [SEO Consultant] Hi, So you want to become popular on the internet? [Brown Haired Woman] Yes, But my website is not showing in the google search. [SEO Consultant ] That's typical! Most website designers are concerned with pretty colors and fancy animations. Yet they fail to implement SEO Strategies. [Brown Haired Woman] So First,can you explain to me: When someone searches for a yoga teacher in San Francisco, how does the search engine choose which websites to list or rank? [SEO Consultant ] Yes, I can. When a user searches on the internet, the serch engine seeks out web pages that are realevent to the user's search. [SEO Consultant ] Web pages that match the user's keyword phrase are then ranked based on uniqueness of content & the website's authority level. [Brown Haired Woman] Okay, And what is Search Engine Optimization (SEO)? [SEO Consultant] SEO is the simple activity of insuring a website can be found in search engines for words and phrases reallevent to what the website is offering. [Brown Haired Woman] Okay, With billions of websites out there: How do I get my website to show up when people are searching for a yoga teacher in san francisco? [Brown Haired Woman] So what factors determine which yoga teacher websites get higher rankings in the google search engine? [ SEO Consultant ] Website Architecture, Keyword Research, Image Size, Load time, Social Marketing Strategies,External Links,and XMl Sitemaps are factors in your google search engine rankings. [ SEO Consultant ] Simply putting it: Organize your website so the google search engine can find it! [ SEO Consultant ] Merge the searcher's intent with the webpage content. And provide useful information.