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[MUSIC]
MAX BONPAIN: I think the biggest opportunity now will
be around the location-based business.
And I think that will make the biggest difference to
advertisers on mobile phones individual.
And I think that's probably what will make the main
difference versus computers [UNINTELLIGIBLE]
internet.
Christian's presentation opened my eyes to the
possibilities of [? AdWords. ?]
So I think that it's one line about the [? AdWords ?].
I was not considering it so far, and now I think I'll put
some money on it for my next campaign.
[MUSIC]
