How Do You Use Social Media in Your Real Estate Business?

Corcoran's Rich Dec (****** shares how he's building social media platforms such as Facebook, Twitter and LinkedIn into his business, and desc...

Social media is a very big part of my business, and I have been focusing on marketing myself through social media for I’d say at least five years now. I think it’s very important because it’s a way to connect with people on a level whether it’s Facebook and through the friendships there or LinkedIn on a professional level. I utilize both of those resources, as well as Twitter. In fact I think that Facebook was…I know is a part of my success in selling of property because I had reconnected with an old high school mate, and she had asked me I’m having trouble trying to sell my property. Can you help me out? I said absolutely I can do that, and within 30 days I was able to list the property and get it sold. So that’s a success story that I have from Facebook, and I think it continues to be a part of my overall marketing mix. Twitter, I’m just starting to build on that so it’s not that large for me, but I secured a great name at Hamptons Rich; so I think that’s cue and works. Then LinkedIn I think that’s another great, strong social media network, because I have worked in other businesses previously; publishing to be one of the categories I worked in. So it’s nice to reconnect there too.