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Influence Marketing – let’s talk about how to build local business in today’s economic
climate.
For influence marketing to work, first and foremost you need to get your customers to
know you, like you, respect you, and trust you. when conducted correctly, influence marketing
can provide for fantastic customer service opportunities. Through the use of YouTube
and other social media influence engines, local businesses and their websites can be
ranked extremely high by the major search engines, using influence marketing techniques.
Let me explain…
The reality is that most businesses lose huge amounts of potential business, when they really
don’t need to. Think about it! The typical marketing return is 1%... which means that
99% of your potential customers vanish into thin air – every single day! Talk about
wasted opportunity! What if you could change that? What if you could increase your 1% return
to 20%, or even 50% return on investment? What would your balance sheet – and your
business life – look like then? It’s a real possibility, but to get there, you first
need to understand the psychology of Influence Marketing. Influence Marketing is crucial
for getting your target audience to visit your business, visit your website, spend time
on your site, and ultimately buy from you.
Influence Marketing is quite simply the most effective way to create a successful, sustainable
business – whether advertising online or offline. But, by using online video, or web
video, Influence Marketing gives you a cost-effective and manageable system for building profitable
online customer relationships through multiple influence engines – like marketing through
online video, social networks, blogs, podcasts, article sites, social bookmarking sites, and
even mobile devices.
And this holds true for potential local customers, as well as long distance customers, looking
for specific products and services – the same products and services that YOU offer.
Using influence marketing, customers searching for your products and services are drawn to
the videos and other influence marketing content that is distributed online.
By submitting the right kinds of influence marketing content to a wide variety of video
sites, social bookmarking sites, social networks, blogs, podcasts and podcast directories, you
help create top search engine rankings in a very short time. By using the influence
marketing, you can generate traffic to your business’ front door, or to your website,
lead capture page, or to your phone number.
In order to boost your 1% investment return to 20%, or even 50%, your online influence
marketing must effectively address consumer skepticism. To get results, you need to bring
your online influence marketing down to a very human level. This is best accomplished
through the use of web video and the other forms of social influence marketing.
This process of customer relationship building should be the #1 goal of your Influence Marketing
– to connect with your customers in ways that are meaningful and valuable to them – to
build relationships that allow them to know, like, respect, and ultimately trust you. Follow
these influence marketing points to dramatically increase business traffic and sales.