Effective Education And Outreach Strategies

>> WELCOME TO THE WEBINAR. I AM THE DIRECTOR OF TRAINING. OUR PRESENTATION WILL BEGIN IN JUST A FEW MOMENTS. IF YOU ARE HAVING ANY TROUBLE HEARING THE AUDIO, PLEASE CHECK WHETHER OR NOT YOU HAVE PRESSED THE PHONE BUTTON WHERE THE MICROPHONE BUTTON FOR YOUR COMPUTER, DEPENDING ON WHICH MODE YOU CHOSE. >> WE WILL BE WAITING TWO MORE MINUTES, AND THEN WE WILL START THE PRESENTATION. >> THANK YOU FOR JOINING US. THIS IS THE DIRECTOR OF TRAINING AT THE NATIONAL FAIR HOUSING ALLIANCE IN WASHINGTON, D.C., AND I WOULD LIKE TO INTRODUCE OUR PRESENTER, SHANNA SMITH, WHO IS THE PRESIDENT AND CEO OF THE NATIONAL FAIR HOUSING ALLIANCE. IF YOU ARE READY, YOU CAN ADVANCE YOUR SLIDES. >> WELL, THERE WE GO. GOOD AFTERNOON, EVERYBODY. I ESPECIALLY WANT TO WELCOME THE HARD PARTNERS THAT ARE ON THE CALL, -- HUD PARTNERS ON THE CALL. I AM GLAD THE GOVERNMENT REOPENED, AND YOU CAN ALL BE AT WORK. THIS WILL COVER SOME OF THE ISSUES WE HAVE TO ADDRESS WITH MEDIA OUTREACH. IT CERTAINLY WILL NOT HAVE EVERY SINGLE IDEA WE COULD THINK OF. IF PEOPLE ARE WILLING, FOLLOWING THIS WEBINAR, IF YOU HAVE ADDITIONAL IDEAS, OR GROUPS THAT YOU REACH OUT TO, IF YOU SEND S HERILL BROWN AND DIANE AN E- MAIL, YOU CAN ADD THAT, AND PEOPLE WILL HAVE MORE INFORMATION. HOW TO HAVE AN IMPACT. THIS IS A FEW IDEAS. CERTAINLY NOT EVERYTHING IN THE UNIVERSE. THE FIRST THING IS WHAT KNOWLEDGE DO YOU HAVE ABOUT YOUR LOCAL AREA. TOO OFTEN, WE TALK TO PEOPLE THAT REALLY ARE NOT FAMILIAR WITH THE DEMOGRAPHICS IN THEIR OWN AREA. THE FIRST QUESTION WE ALWAYS HAVE IS WHO ARE YOU TRYING TO REACH. CLEARLY, WE ARE TRYING TO REACH MEMBERS OF THE PROTECTED GROUP. JOURNALISTS AND REPORTERS ARE OUR NEXT GROUP, AND POLITICIANS. IT IS VERY IMPORTANT TO REACH OUT TO POLITICIANS BECAUSE THESE GUYS CONTROL THE BLOCK GRANT FUNDS, GENERAL OPERATING FUNDS, THAT CAN HELP SUPPORT YOUR OPPOSITE -- ORGANIZATION. WHENEVER WE DO ANYTHING, WE DO IT IN A WAY THAT THE COMMUNITY IS WATCHING WHAT WE ARE DOING, LISTENING TO US, THEY ARE ALL POTENTIAL JURORS, AND DOING AN EXCESSIVE AMOUNT OF EDUCATION AND OUTREACH GIVES YOU AN OPPORTUNITY TO EDUCATE THE JURORS AM A LIKEWISE EDUCATING JUDGES. MANY GROUPS REACH OUT TO LAW ENFORCEMENT PEOPLE, AND WE WILL TALK ABOUT THAT FURTHER AS WE MOVE FORWARD. CLEARLY, NEIGHBORHOOD ADVOCATES, AND I HAVE DIVERSITY ADVOCATES. I SEPARATE THEM BECAUSE SOME ADVOCATE AGAINST RECEIPT OF SECTION EIGHT VOUCHERS IN APARTMENT COMPLEXES IN THEIR AREAS. CLEARLY, WE SHOULD DO A LOT MORE OUTREACH TO THE LOCAL SCHOOLS, AND THEN, OBVIOUSLY, WE DO OUTREACH TO APARTMENT OWNERS, REAL ESTATE COMPANIES, LENDERS, UNDERWRITERS, APPRAISERS, AND ALL OF THOSE WORKING IN THE HOMEOWNERS AND MORTGAGE INSURANCE BUSINESS. WHAT ARE WE TRYING TO COMMUNICATE WHEN WE DO EDUCATION AND OUTREACH? REGARDLESS OF THE GROUP YOU ARE ADDRESSING, YOU HAVE TO FIGURE OUT HOW TO ATTACK ALL OF THE ISSUES THAT ARE IMPORTANT, AND THE WAY YOU PRESENT IT CAN BE VERY DIFFERENT TO THE COMPOSITION OF THE AUDIENCE. WE WANT TO TALK TO PEOPLE ABOUT THE EDUCATIONAL AND EMOTIONAL HARM WE KNOW IS CAUSED BY HOUSING DISCRIMINATION. WHEN WE ARE TALKING WITH THE BUSINESS COMMUNITY, WE OFTEN TALK ABOUT THE GLOBAL COMMUNITY AND THE IMPACT OF GROWING UP IN SEGREGATED NEIGHBORHOODS, THE IMPACT IT HAS ON HIRING PEOPLE. WHERE DO YOU BEGIN -- WHAT IS YOUR LOCAL KNOWLEDGE, HOW WILL YOU KNOW THE SERVICE AREA, AND DO YOU KNOW THE HISTORY OF YOUR COMMUNITY? MOST OF THE FAIR HOUSING ADVOCATES HAVE A GREAT DEAL OF INFORMATION ABOUT RENTAL PROPERTIES. I WONDER HOW MANY ACTUALLY JOIN THE APARTMENT ASSOCIATION, AND GET THEIR NEWSLETTER, ARE INVITED TO SPEAK AT THE LOCAL APARTMENT ASSOCIATION, AS WELL AS THE STATEWIDE APARTMENT ASSOCIATION. IN THE SALES ARENA, AS A FAIR HOUSING UNIT, WE HAVE TO BE BETTER, AND KNOWLEDGE IN THAT IS OFTEN DONE BY HAVING A COOPERATIVE REAL ESTATE AGENT COMMUNE AND TRAIN YOUR STAFF ABOUT HOW THE PROCESS WORKS IN YOUR COMMUNITY BECAUSE IT IS NOT EXACTLY THE SAME IN EVERY CITY OR STATE. IN LENDING, WE USED TO ASK THE BANK IF WE COULD ATTEND THE TRAINING, AND HE SAID TO THEM LET US ATTEND SO THAT WE DO NOT BRING UNMERITORIOUS COMPLAINTS. YOU ALSO SHOULD HAVE PEOPLE ATTEND THE APPRAISAL COURSES AT THE LOCAL UNIVERSITY. IF YOU'RE GOING TO TALK AS THE EDUCATION COORDINATOR OF AN ORGANIZATION ABOUT WHAT THE ORGANIZATION IS DOING, YOU NEED TO BE FAMILIAR WITH THE UNDERWRITING GUIDELINES OF FANNIE, FREDDIE, FHA, OR THE LOCAL BANKS. MORTGAGE INSURANCE IS A LITTLE MORE COMPLICATED, BUT THEIR UNDERWRITING GUIDELINES ARE ALSO AVAILABLE ON LINE. MOST CENTERS HAVE HAD TO ADDRESS FORECLOSURE PRACTICES AND MODIFICATION ISSUES AT THE NATIONAL LEVEL WE ARE ADDRESSING BANK OWNED FORECLOSURES. IF WE ARE GOING TO BE KNOWLEDGEABLE, CREDIBLE IN FRONT OF THE INDUSTRY, AS WELL AS COMMUNITY GROUPS, YOU HAVE TO UNDERSTAND HOW THESE PARTICULAR INDUSTRIES WORK. IN HOMEOWNERS INSURANCE, IF YOU ONLY HOME, YOU HAVE SOME -- OWN A HOME, YOU HAVE SOME KNOWLEDGE ABOUT POLICIES ARE, BUT YOU MIGHT WANT TO LEAD INSURANCE INVESTIGATIONS TO UNDERSTAND ABOUT DISCRIMINATORY POLICIES AND PRACTICES. I AM ALWAYS ASKING, IS YOUR CITY OR METRO AREA SEGREGATED, BECAUSE IF YOU START OUT WITH SAYING IT IS SEGREGATED, YOU GET PUSHBACK FROM PEOPLE IN THE AUDIENCE. YOU WANT TO SAY, IS IT SEGREGATED, WHERE'D YOU GO TO GET THAT INFORMATION, AND YOU WILL GET COPIES OF THIS SLIDE PRESENTATION FOLLOWING THIS, SO YOU CAN SEE THE WEBSITES THAT WE USE. HOW DO YOU ILLUSTRATE RESIDENTIAL SEGREGATION? WE START WITH THESE MAPS BECAUSE IT SHOWS CLEARLY THAT RESIDENTIAL SEGREGATION EXISTS. TOO MANY POLITICIANS, RESIDENTS, PEOPLE IN THE INDUSTRY DO NOT BELIEVE THEIR COMMUNITY IS SEGREGATED, PARTICULARLY IF THEY HAVE ONE OR TWO LATIN AMERICAN, AFRICAN AMERICAN, OR ASIAN- AMERICANS LIVING IN THEIR COMMUNITY. A GOOD MAP IS REALLY WORTH 1000 WORDS. I WILL SHOW YOU SOME MAPS THAT ARE GOOD, A LITTLE CONFUSING, AND HOW YOU CAN ILLUSTRATE SEGREGATION IN A WAY THAT WILL ATTRACT THE ATTENTION OF THE MEDIA. EVERYTHING YOU CREATE YOU SHOULD TRY TO DO IT IN A WAY THAT THE MEDIA CAN USE IT, AND YOU HAVE TO HAVE HIGH QUALITY PHOTOGRAPHS, HIGH-QUALITY FILES THAT YOU ARE USING. ONE OF THE THINGS I LEARNED WITH PROFESSIONAL MAP MAKERS IS THEY USE MUTED COLORS. A LOT OF THE MOVIES TAN, BROWN, AND YELLOW, AND THAT IS NOT STRONG ENOUGH AND VIBRANT ENOUGH TO DEPICT HOW SERIOUS THE SEGREGATION IS. OFTEN TIMES, PROFESSIONAL MAP MAKERS WILL COLOR THE PREDOMINANTLY WHITE AREAS IN AS YELLOW SO YOU DO NOT REALLY SEE WHITE/BLACK SEGREGATION. MAPS OFTENTIMES HAD TOO MUCH INFORMATION. YOU HAVE TO THINK ABOUT THE COLORS YOU ARE USING WHEN ILLUSTRATING SEGREGATION. SOME PEOPLE WANT TO USE GEOCODING. IN COMMUNITIES LIKE WESTCHESTER AND GENERAL COUNTIES, YOU STILL HAVE SEGREGATION, AND IT IS DIFFICULT TO SHOW IT BY CENSUS TRACT, AND OFTENTIMES TIMES THE SCHOOL DATA IS MUCH MORE POWERFUL. SO, WHAT IS EFFECTIVE, AND WHAT IS CONFUSING? THIS WAS THE FIRST MAP MADE FOR US IN THE METROPOLITAN CHICAGO AREA. YOU CAN TELL BY THE LEGEND, ONE DOT EQUALS 100 PEOPLE. THE WHITE DOTS REPRESENT WHAT PEOPLE, AND THE BLACK DOTS BLACK PEOPLE, BUT IT IS CONFUSING. WE ASKED THE DEMOGRAPHER TO MAKE ANOTHER MAP, JUST USING DOTS FOR ALL AFRICAN-AMERICANS, AND SO ON THE MAP ON THE RIGHT, YOU CAN SEE WHERE THE CONCENTRATION OF AFRICAN-AMERICANS ARE, BUT WE ASKED HIM TO OVERLAY WHERE THE OFFICES WERE LOCATED OF THIS PARTICULAR REAL ESTATE COMPANY. YOU CAN SEE THAT WITH THE RED STAR. FINALLY, WE ASKED THE DEMOGRAPHER TO ILLUSTRATE WHERE THE RACIAL STEERING OCCURRED, AND THE GREEN DOTS WERE DOTS OF CONDOS THAT WERE SHOWN TO WHITES, AND THE YELLOW DOTS WERE DOTS OF HOMES THAT WERE SHOWN TO AFRICAN-AMERICANS. THERE, YOU SEE A LOT MORE GREEN DOTS, AND GREEN DOTS IN PREDOMINANTLY RIGHT -- WHITE AREAS. I DO NOT THINK ANYONE OF THESE THREE MAPS WAS MOST EFFECTIVE. THIS IS METROPOLITAN DETROIT, THE CITY OF DETROIT, IN THE DARK BLUE LINE GOING ACROSS IS EIGHT MILE ROAD. THIS MAP WAS MUCH MORE POWERFUL IN SHOWING THE SEGREGATION, KEEPING THE WHITE AREAS WHITE, THE AFRICAN-AMERICAN AREAS BRIGHT RED. WE USE THE GREEN AND YELLOW DOTS IN A SERIES OF SALES AND THE CITATIONS TO SHOW THAT GREEN ARE THE HOMES WHITE PEOPLE WERE SHOWN, AND YELLOW ARE THE HOMESTEAD AFRICAN-AMERICANS WERE SHOWN. HERE, YOU ARE ABLE TO THE LIST RATE THEM SEGREGATION, -- ILLUSTRATE THE SEGREGATION, AND THE CORNER OF THE MAP SHOWS HOW MANY WHITES WERE SHOWN SO MANY MORE HOMES THAN AFRICAN- AMERICANS, AND YOU CAN SEE ONLY WHITE -- ONE AFRICAN-AMERICAN WAS SHOWN A HOME IN A PREDOMINANTLY WHITE AREA. THIS MAP WAS VERY POWERFUL WITH THE LOCAL MEDIA. CURRENTLY, WE USE OUR OWN MAPS. THE QUESTION IS, CAN YOU PUT TOO MUCH INFORMATION ON THAT, AND IF YOU HAVE INFORMATION, HOW DO YOU APPROPRIATELY DEPICTED? WHAT COLORS DO YOU USE? GREEN IS A POSITIVE COLOR. BLUE IS A POSITIVE COLOR. THEN YOU GET INTO RED AND DARKER COLORS, AND THAT DRAWS YOUR ATTENTION TO SAY IS THIS AN AREA WHERE A PROBLEM EXISTS? HERE, WE USE RED ARMY SHOW THE FORECLOSURES -- READ WHEN WE SHOW THE FORECLOSURES OWNED BY AFRICAN-AMERICANS. PEOPLE SHOULD BE ABLE TO LOOK AT THE MAP, AND FIGURED THINGS OUT FAIRLY EASILY. WE USE THE SAME MAP WITH BANK OF AMERICA IN ATLANTA, WHICH IS HIGHLY SEGREGATED. WE HAD THE ORIGINAL MAP, AND THEN NEW EVIDENCE TO ADD TO IT. WHEN YOU LOOK AT IT, IT POPS OUT THAT THE DISCRIMINATION AND THE PROBLEM CONTINUES IN THE SAME AFRICAN-AMERICAN NEIGHBORHOOD. THIS IS A MAP THAT HAS BEEN CREATED, AND I PUT THE WEBSITE UP THERE -- THEY CALL THESE THE BEST RACE DEMOGRAPHIC MAPS IN THE COUNTRY. THIS IS JUST SHOWING YOU WHERE PEOPLE LIVE THE BLUE DOTS ILLUSTRATE ONE-4-1 OF WHITES, THE GREEN DOTS ARE AFRICAN- AMERICANS, ASIAN-AMERICANS ARE READY, LATINOS ARE ORANGE, AND ALL OTHERS ARE WRONG. THIS IS -- BROWN. THIS IS CHICAGO USING THE SAME MAP. I LIKE THESE MAPS IF YOU ARE JUST GOING TO BE DISCUSSING HOW SEGREGATION WORKS, WHO LIVES WHERE. IT IS A NICE SOFT ILLUSTRATION WITH COLORS OF THE SEGREGATION IN THE AREA. BECAUSE IT USES STREETS, PEOPLE COULD LIVE AT THAT AND SAY I LIVE HERE, I DID NOT KNOW. I THOUGHT MY NEIGHBORHOOD WAS INTEGRATED, AND THEY WILL LOOK AT IT AND SEE WHAT THE COMMUNITY LOOKS LIKE. HERE, YOU CAN SEE THE ASIAN- AMERICAN COMMUNITY IN CHICAGO IS CONCENTRATED, AS WELL AS THE WHITES, THE AFRICAN-AMERICANS, THE LATINOS. EVERYONE SEEMS TO BE HIGHLY SEGREGATED IN THE CHICAGO METRO AREA. WHEN WE WERE DOING THESE INVESTIGATIONS IN THE LONG ISLAND AREA AND NASSAU COUNTY, AND IN WESTCHESTER COUNTY, WE FOUND THAT USING THE SENSES DID NOT DO PICKED THE STEERING -- DEPICT THE STEERING AS CLEARLY AS USING INFORMATION FROM THE SCHOOL DISTRICT, AND WHEN YOU LOOK AT THIS MAP, BUT WE DID WAS OUTLINE ALL OF THE SCHOOL DISTRICTS, AND WE PUT IN THE RACIAL COMPOSITION IN THOSE SCHOOL DISTRICTS, SO THE WHITE AREAS ARE ZERO-NEW -- 0-20%. IT GETS MORE AND MORE CONCENTRATED. AGAIN, WE WERE USING THE GREEN AND YELLOW DOTS TO SEE WHERE AFRICAN-AMERICANS AND WHITE PEOPLE WERE SHOWN HOMES. THIS IS VERY START, RACIAL STEERING BASED ON THE SCHOOL DISTRICT. WE DID THE SAME THING IN WESTCHESTER COUNTY WE DID THE SAME THING IN WESTCHESTER COUNTY TARRYTOWN WAS PRIMARILY LATINO, AND THE WHITES WERE STEERED HERE, AND THE LATINOS WHO ASKED FOR HOMES HERE, WHERE STEERED HERE. SO, YOU CAN GET THIS DATA FROM THE WEBSITE ABOUT THE PUBLIC SCHOOLS. WHAT WE ALSO DO, IN TALKING ABOUT SCHOOLS, BECAUSE WHEN YOU TALK ABOUT PUBLIC SCHOOLS, YOU HAVE ALL OF THESE STEREOTYPES ABOUT THE SUCCESS OF THE SCHOOL, AND THE REAL ESTATE AGENTS IN TARRYTOWN TOLD WHITE PEOPLE YOU REALLY DO NOT WANT TO BE IN THE TARRYTOWN SCHOOL DISTRICT, THEY ARE NOT THAT GOOD, YET THEY TOLD THE LATINO THEY LOVE TARRYTOWN, THE HOMES AND THE SCHOOLS ARE GREAT. WE LOOKED AT THIS THE TWO STICKS. WHEN YOU HAVE SOMETHING SO POSITIVE, YOU WANT TO MAKE SURE THE MEDIA GRABS ONTO IT AND THEY USE IT IN YOUR STORY. PLUS, WHEN YOU THINK OF THE WHITE FOLKS THAT LIVE IN THESE AREAS, THEY HAVE STEREOTYPES ABOUT TARRYTOWN, AND WHEN YOU DO EDUCATION OUT HERE, YOU CAN TALK ABOUT THE POSITIVE EVIDENCE YOU HAVE FROM THE RECORD IN TARRYTOWN. SO, WE HAD GOOD MAPS, AND A REALLY GOOD PICTURE IS WORTH 1000 WORDS. WE TALK ABOUT THE IMPACT WE WOULD HAVE ON THESE GROUPS OF PEOPLE WITH COLOR-CODED MAPS, AND SHOWING PICTURES OF THE APARTMENTS AND QOTES FROM TESTERS -- QUOTES FROM TESTERS. WE DO AUDIT TESTING, AND WE ACTUALLY USED PHOTOGRAPHS OF THE APARTMENT COMPLEXES WHERE WE FOUND DISCRIMINATION, AND BELOW THAT, WE WILL PUT SOME OF THE QUOTES FROM THE TEST REPORTS. FOR EXAMPLE, IT MIGHT SAY THAT TESTER IN JUNE WENT TO THIS APARTMENT COMPLEX, THE AFRICAN AMERICAN TESTER WAS TOLD NOTHING WAS AVAILABLE, AND A WHITE PASTOR THE NEXT DAY WAS SHOWN THREE APARTMENTS. -- TESTER WAS SHOWN THE NEXT DAY THAT THERE WERE THREE APARTMENTS. YOU ARE GIVING THE MEDIA AND THE VIEWER SOMETHING TO LOOK AT -- IT WAS THIS APARTMENT COMPLEX. IT IS NOT SOMETHING THAT NO ONE CAN IDENTIFY WITH. WE ALSO TRIED TO PUT A LOT OF INFORMATION ON OUR POWERPOINT SLIDES BECAUSE ONCE THAT IS OUT THERE, YOU NEVER KNOW HOW SOMEONE IS GOING TO USE IT IN CONTEXT OR OUT OF CONTEXT, SO IF YOU HAVE INFORMATION, IS A MEANINGFUL, NOT JUST FOR EDUCATION AND OUTREACH, BUT TO THE INVESTIGATORS LOOKING AT IT AS WELL? IN OUR INSURANCE PROJECTS, WE WOULD USE THESE PHOTOGRAPHS. THIS IS BACK IN THE MID-90S, WHEN WE DID NOT HAVE THE BEST CAMERAS IN THE WORLD, WHICH WE NOW ALL HAVE, BUT WE WOULD USE THIS, AND WE ASKED THE SENATE BANKING COMMITTEE, AND REPORTERS, WHICH HOME IS IN THE BLACK NEIGHBORHOOD. BECAUSE OF THE STEREOTYPES, THEY WOULD STUDY THESE HOMES CAREFULLY, AND MAKE AN ASSUMPTION THAT THIS ONE WAS NOT AS WELL MAINTAINED, SO, IT MUST BE THE ONE IN THE BLACK NEIGHBORHOOD, BUT THEY WERE WRONG. USING THIS COMPARISON MADE PEOPLE THINK ABOUT THEIR OWN STEREOTYPES. THIS IS SOMETHING BACK IN THE DAY, WHEN WE WERE DOING INSURANCE TESTING, WHEN WE ACTUALLY PUT INFORMATION ON THE SLIDE ABOUT THE TEST RESULTS AND INVESTIGATIONS. NOW WE HAVE THAT ARE EQUIPMENT, AND WE USE THINGS, GOOD JPEG'S, AND WE REALLY ENCOURAGE YOU TO USE AS MUCH EVIDENCE AND PHOTOGRAPHS THAT YOU CAN SO THAT IT IS NOT JUST THE REPORTER TALKING HEAD ON TV. IT IS SHOWING PICTURES. SO, THE OTHER THING THAT WE DO IS TO TRY TO SHOW THE ACTUAL NEIGHBORHOOD THAT HAS ADVERSELY BEEN AFFECTED BY DISCRIMINATION. THE GENERAL PUBLIC HAS STEREOTYPES, AND THEY HAVE STIGMAS ABOUT CERTAIN NEIGHBORHOODS BASED ON THEIR RACIAL COMPOSITION. SO, YOU ARE ABLE TO TAKE THE DISPARAGING COMMENTS THEY HEAR AND SHOWED HIM THE REALITY ABOUT THESE NEIGHBORHOODS. -- SHOW THEM THE REALITY ABOUT THESE NEIGHBORHOODS. THIS IS ALL ROAR OUT, A SUBURB OF DENVER, AND WE RECENTLY USED THIS PROPERTY IN OUR POST AGAINST BANK OF AMERICA, AND WE WERE ABLE TO SHOW THAT WE LOOK AT THIS PROPERTY FROM FEBRUARY THROUGH AUGUST OF THIS YEAR, AND HOW THE CONDITION OF THE PROPERTY NOT ONLY STAYED THE SAME, BUT GOT WORSE. YOU CAN SEE HERE THIS IS A FORECLOSED PROPERTY THAT BANK OF AMERICA IS SUPPOSED TO BE SECURING, MAINTAINING AND PREPARING FOR SALE. ONE WE LOOKED AT IT AGAIN IN AUGUST, THE FRONT WINDOW WAS COMPLETELY BROKEN OUT, AND THE BACKYARD LOOKED JUST AS BAD. NOW, PEOPLE HAD GOTTEN IN AND VANDALIZED ARTS OF THE PROPERTY. -- PARTS OF THE PROPERTY. THE CONTRAST HERE IS WHO ARE THE NEIGHBORS, AND WHEN YOU DO THIS JUXTAPOSITION OF THIS POORLY MAINTAINED HOME BEING NEXT DOOR TO THESE WELL-MAINTAINED HOMES, IT HAD A HUGE IMPACT, AND TOO OFTEN WE DO NOT TAKE THE TIME TO HELP ERASE THE NEGATIVE STEREOTYPES THAT PEOPLE HAVE ABOUT NEIGHBORHOODS OF COLOR, AND OUR REO INVESTIGATION IS ONE GOOD WAY WE HAVE BEEN DOING IT. FOR THE EDUCATION AND OUTREACH STAFF, TOO OFTEN, THEY ARE LED OUT TO A BUNCH OF WOLVES WHO ARE GOING TO BE ASKING THEM A BUNCH OF QUESTIONS, DETAILS ABOUT THE INDUSTRY THAT THEY MIGHT BE UNFAMILIAR WITH, AND THEY DO NOT KNOW HOW TO RESPOND TO THOSE QUESTIONS. EARLIER, WHEN I WAS SAYING YOU HAVE TO SEND STAFF TO THE QUESTIONS -- STAFF TO THE CLASSES, IT IS THE OUTREACH CLASSES. THE HUGE GOAL IS TO TEACH THE COMMUNITY TO RECOGNIZE AND REPORT DISCRIMINATORY HOUSING THAT THIS IS. THOSE THAT GET -- PRACTICES. THOSE THAT GET HUNDREDS OF COMPLAINTS A YEAR DO LOTS OF OUTRAGE. EVEN THE MATERIALS WE HAVE CREATED TOGETHER WITH HUD INCLUDING PRINT ADVERTISEMENTS, TELEVISION AND RADIO PSA'S AND IN ADDITION, YOU NEED TO CREATE ACTUAL NEWS STORIES. IF YOU'RE NOT FAMILIAR WITH THE VIDEOS THAT BERNIE HAS PRODUCED, WE CAN GET YOU A LIST OF THOSE, AND THE OTHER THING IS YOU ALL SHOULD APPEAR REGULARLY ON TELEVISION AND RADIO. THESE ARE JUST SOME OF THE POSTERS THAT HAVE BEEN DEVELOPED OVER THE YEARS FOR HEARING. WHEN YOU ARE CREATING -- STEERING. WHEN YOU'RE CREATING A PROGRAM, YOU HAVE TO KNOW WHAT YOU'RE AUDIENCE RELATES TO, AND WITH HOMEOWNERS INSURANCE WE FOUND OUT PEOPLE LOVE THEIR AGENT, THAT THEY DO NOT LIKE THE COMPANY. THIS USED TO SAY TORNADOES DO NOT DISCRIMINATE, BUT WHAT ABOUT YOUR AGENT. THAT DID NOT FOCUS WELL, SO WE TURNED AROUND AND SAID WHAT ABOUT YOUR INSURANCE COMPANY? USING ACTUAL EVIDENCE FROM YOUR INVESTIGATION IS USEFUL. FOR EXAMPLE, THIS IS A MAP THAT A YOUNG, WHITE REAL ESTATE AGENT GAVE TO THE WHITE TESTER, AND THE REAL ESTATE AGENT DREW THESE RED LINES AROUND THE NEIGHBORHOODS WHERE THE WHITE TESTER SHOULD LOOK TO BUY A HOME, AND THE AREAS -- ARROWS HE DREW HE WOULD SAY IT GETS BLACK ER WHEN YOU GO THIS WAY. THIS WAS A PIECE OF ACTUAL EVIDENCE THAT WE USED, BUT THEN WHEN WE TOOK THAT INFORMATION AND CREATED ANOTHER RACIAL DEMOGRAPHIC MAP SHOWING WHERE THE AFRICAN-AMERICAN POPULATION LIVES IN NEW YORK, IN BROOKLYN HEIGHTS, AND WHERE THE RED LINE HE DREW ON THE MAP EXISTED. WE ALSO SHOWED WHERE THE OFFICES OF THE CORCORAN GROUP WERE LOCATED, HERE, HERE, AND HERE, NOTHING IN THE PREDOMINANTLY AFRICAN-AMERICAN PART OF BROOKLYN. SO, YOU CAN TAKE EVIDENCE, TRANSPOSE IT, AND HAVE IT EVEN HAVE A GREATER IMPACT WHEN YOU SHOWED THIS INFORMATION SIDE-BY- SIDE, BECAUSE, AGAIN, NOT ALL REPORTERS UNDERSTAND WHAT THEIR COMMUNITIES LOOK LIKE DEMOGRAPHICALLY. THIS IS INTERESTING. IN OUR DETROIT CASE, WE, AGAIN, LIKE IN OUR FORECLOSURE CASES, WE ARE SHOWING PEOPLE WHAT A NEIGHBORHOOD REALLY LOOKS LIKE, AND WHEN WE HELP THIS NEWS CONFERENCE, WE SHOWED THESE HOMES IN EAST ENGLISH VILLAGE IN DETROIT, AND SAID THAT NO WHITE PEOPLE WERE MARKETED ANY OF THESE BEAUTIFUL HOMES IN THIS NEIGHBORHOOD. THEN, WE DID THE CONTRACTS -- CONTRAST -- WHAT DID WHAT BUYERS THINK? THEY SHOULD WEAR SHOWN THIS NICE HOME IN GROSSE POINTE, BUT ALSO MARKETED THIS HOME. AGAIN, THE JUXTAPOSITION OF SHOWING THIS KIND OF PROPERTY WHEN THESE BEAUTIFUL STONE AND BRICK HOUSES WERE AVAILABLE HAS AN IMPACT ON THE VIEWER AND THOSE VIEWERS CAN ALSO BE POTENTIAL JURORS. HOW DO YOU TALK ABOUT THE IMPACT OF SEGREGATION? I THINK FIRST OF ALL, YOU HAVE TO CONVINCE YOUR AUDIENCE THAT IT IS NOT A THING OF THE PAST. WHEN WE TALK ABOUT RENTAL DISCRIMINATION, SALES DISCRIMINATION, MORTGAGE LENDING DISCRIMINATION, PEOPLE THINK RED LINING AND THOSE KINDS OF PRACTICES HAPPENED BACK IN THE DAY, AND YET ALMOST EVERY INITIAL CONTACT WE MAKE TODAY IS THROUGH A MODERN WAY -- IT IS NOT WALKING THROUGH THE DOOR. WE CALL PEOPLE OR REACH OUT TO THEM VIA E-MAIL, SO YOU NEED TO TALK ABOUT LINGUISTIC PROFILING, AND THIS CAN BE A SENSITIVE DISCUSSION WHEN YOU ARE DOING AND EDUCATION AND OUTREACH PROGRAM, AND IT IS SOMETIMES EVEN HARDER WHEN YOU NEED TO CONDENSE IT INTO A RADIO OR TELEVISION DISCUSSION. WITH LINGUISTIC PROFILING, WHEN WE TALK ABOUT IS THE FIRST STUDY 30, 35 YEARS AGO, WHERE DAN ARCHER WOULD PUT A PERSON AT IN A ROOM AND BLINDFOLD THEM, AND HAVE ANOTHER PERSON COME INTO THE ROOM AND SIMPLY COME TO 20. THE BLINDFOLDED PERSON COULD GUESS THE PERSONS RACE, NATIONAL ORIGIN, AGE WITHIN FIVE YEARS. DR. ARCHER SAID HOW DO YOU DO THAT, AND THE PERSON DID NOT KNOW. WHEN YOU TALK ABOUT LINGUISTIC PROFILING, YOU TALK ABOUT THAT IT FILTERS EVERYTHING CONSTANTLY. JUST BECAUSE WE GUESS THEIR RACE, NATIONAL ORIGIN OR AGE, IT DOES NOT MEAN WE ARE PREJUDICE. IT MEANS OUR BRAIN IS FUNCTIONING, IT IS FILTERING INFORMATION COMING IN. IT IS WHAT WE DO WITH THAT INFORMATION THAT GETS US IN TROUBLE. WHEN YOU APPROACH PEOPLE WITH LINGUISTIC PROFILING IN THAT FORMAT, YOU ARE NOT CALLING THEM BIGOTS. YOU ARE JUST SAYING YOUR BRAIN IS WORKING, GOOD. WE ALL FILTER INFORMATION. THAT DOES NOT MEAN WE GUESS RIGHT. WE ALL KNOW FRIENDS THAT SAY I CAN SOUND BLACK ONE I AM ON THE PHONE, OR I KNOW HOW TO SOUND WHITE -- ON THE PHONE, AND I KNOW HOW TO SIGN THE WHITE EARED WHEN YOU ARE TALK -- WHITE. WHEN YOU ARE TALKING TO A GROUP OF FOUR PEOPLE, YOU HAVE TO REMIND THEM THEY HAVE ACCENTS, AND OFTEN TIMES THAT MAKES THEM LAUGH. IF YOU CAN SHOW THEM THE ACCIDENT VIDEO -- ACCENT VIDEO, THAT BRINGS IT HOME IN AN AMUSING, BUT POIGNANT WAY. LINGUISTIC PROFILING IS A FACT. OUR BRAIN DOES INDEED PROFILE. THEN, THERE HAS BEEN SOME RESEARCH, NOT ENOUGH, ABOUT THE IMPACT OF A PERSON'S NAME OR THE E-MAIL ADDRESS THAT THEY USE. HERE AT NFHA, WHEN WE DO OUR INVESTIGATION, WE TRY TO USE NAMES THAT PEOPLE WOULD IDENTIFY BY RACE OR NATIONAL ORIGIN. THIS RESEARCH, DONE BY THE TWO PROFESSORS HERE AT THE BOTTOM OF THE SLIDE, TALKED ABOUT NAMES HAVING INHERENTLY STEREOTYPICAL IMPACTS ON PEOPLE BY THE WORDS THAT ARE USED. MY NAME IS SHANNA SMITH, A WOMAN FROM BIRMINGHAM, ALABAMA, WHO WE FILED A HUD COMPLAINT AGAINST, CALLED ME, AND SHE EXPLAINED HOW HER DAUGHTER HAD BLACK FRIENDS, AND SHE WOULD NOT DISCRIMINATE, AND SHE COULD NOT TELL PEOPLE'S RACE BY THEIR PHONE VOICE BECAUSE AFTER ALL, YOU SOUND WHITE TO ME. I SAID TO HER, THAT WOULD BE BECAUSE I AM WHITE. SHE TOOK MY NAME AND THE WORK THAT I DO AND MADE A PRESUMPTION THAT I WAS AFRICAN-AMERICAN, BUT I DID NOT SOUND AFRICAN-AMERICAN TO HER. WHEN YOU USE NAMES, AND YOUR TESTER'S NAMES, AND TALKING TO A LARGE IMS ABOUT NAMES, WE NEED TO SEE THAT PEOPLE DO HAVE STEREOTYPES ABOUT NAMES. WHILE PATRICK GOT THE MOST POSITIVE RESPONSES, THE FACT IS TYRELL GOT MORE REJECTIONS THAN SAID, AND THIS WAS CONDUCTED IN THE L.A. REGION. IN EDUCATION AND OUTREACH, WHEN YOU ARE TALKING TO GROUPS THAT ARE IMMIGRANT GROUPS, RUSSIAN GROUPS, PEOPLE WHO ARE LET TINA KNOW, AFRICAN-AMERICAN, YOU NEED TO TALK -- LATINO, AFRICAN- AMERICAN, YOU NEED TO TALK ABOUT HOW THEIR NAME MIGHT TRIGGER A DISCRIMINATORY RESPONSE, AND YOU SHOULD ALERT THEM THAT IF THEY FEEL THEY ARE JUST NOT GETTING ENOUGH INFORMATION, OR THEY ARE NOT GETTING A CALL BACK EVEN THOUGH SOMEBODY WAS NICE AND FRIENDLY TO THEM, THEY OUGHT TO CALL YOU, BECAUSE IT COULD BE THERE NAME OR E-MAIL ADDRESS THAT IS TRIGGERING A NEGATIVE RESPONSE. WE ALSO DO A LOT OF DISCUSSIONS ABOUT LOCAL AND NATIONAL RESEARCH, AND YOU HAVE TO TARGET THIS INFORMATION TO THE AUDIENCE THAT YOU ARE SPEAKING WITH. I WILL SHORTLY SHOW YOU SOME OF THE MATERIALS OR I WILL GIVE YOU AN EXPLANATION ABOUT THE MATERIALS FOR THE TEACHERS. WE SENT OUT 10,000 PACKETS TO 10,000 HIGH SCHOOLS ACROSS THE UNITED STATES, AND IN SEPTEMBER, ALL OF THE NFHA OPERATING MEMBERS RECEIVED A COPY OF THESE PACKETS FOR TEACHERS TO USE FOR HIGH SCHOOL STUDENTS TO LEARN MORE ABOUT FAIR HOUSING AND HOUSING DISCRIMINATION IN THE UNITED STATES, AND THERE IS A SPANISH EDITION AS WELL. WE ALSO INCLUDED -- WE WERE FOLLOWING UP WITH A POSTCARD TO HAVE THE TEACHERS LET US KNOW IF THEY USED IT. IF THEY DID NOT, WHY ARE THEY NOT USING IT, IF THEY ARE USING IT, WHAT DID THEY FIND USEFUL, AND WE INCLUDED A FLYER THAT WE MADE COPIES OF IT GAVE TO THE TEACHERS AS WELL, ONE PAGE, FRONT AND BACK IN ENGLISH AND SPANISH ABOUT FAIR HOUSING, SO THE STUDENTS COULD TAKE IT HOME AND THE TEACHERS WOULD NOT HAVE TO MAKE COPIES THEY WOULD HAVE TO SENT HOME WITH STUDENTS HERE AT DOING -- STUDENTS. WE ARE DOING THAT SO THAT SO MANY YOUNG PEOPLE CAN TALK ABOUT HOUSING DISCRIMINATION WITH THEIR PARENTS. WITH 3 MILLION HOMES COMING ON THE MARKET, FAMILIES NEED TO HAVE MORE INFORMATION ABOUT HOW TO RECOGNIZE DISCRIMINATION. WHEN YOU TALK ABOUT SCHOOLS AND THE SEGREGATION IN SCHOOLS, A LOT OF THE RESEARCH TALKS ABOUT POVERTY, AND THIS PARTICULAR RESEARCH TALKS ABOUT HOW CHILDREN BEHAVE DIFFERENTLY BASED ON BEING IN AN INTEGRATED SCHOOL, NOT ABOUT THEIR ECONOMIC BACKGROUNDS. THESE BULLET POINTS ARE REALLY SAD WHEN YOU GO THROUGH THEM AND SEE WHAT THIS RESEARCH HAS SHOWN. IT SAYS WHEN YOU LOOK AT WHITE CHILDREN, WHEN THEY ARE ASKED TO GIVE THEIR INTERPRETATIONS OF WHAT IMAGE IS DEPICTED, THE WHITE KIDS OVERWHELMINGLY FELT THAT THE PERPETRATOR HAD HAD -- THAT IF THE PERPETRATOR HAD BAD BEHAVIOR, IT WOULD BE A BLACK CHILD. CHILDREN FROM PREDOMINANTLY WHITE SCHOOLS WERE MORE LIKELY THAN THEIR PEERS AND RACIALLY DIVERSE SCHOOLS TO A FIXED THOSE NEGATIVE ATTRIBUTES TO BLACK CHILDREN. THIS IS THE KIND OF INFORMATION, WHEN YOU ARE TALKING TO A PREDOMINATELY WHITE GROUP, THAT YOU NEED TO SHARE. MOST WHITES, WHEN THEY HAVE RESPONDED TO SURVEYS, HAVE SAID THEY WANT TO LIVE IN INTEGRATED COMMUNITY. IF THEY LIVE YET -- OUT IN THE SUBURBS, IT DOES NOT MEAN THEY WANT TO MOVE INTO THE CITY, BUT THEY WANT PEOPLE OF COLOR TO MOVE INTO THEIR NEIGHBORHOODS SO THAT THEIR CHILDREN HAVE THAT OPPORTUNITY FOR RACIAL AND ETHNIC EXCHANGES AND CULTURAL EXCHANGES, BUT IF THEY DO NOT DO SOMETHING POSITIVE TO ENCOURAGE PEOPLE OF COLOR TO MOVE IN, IT MIGHT NOT HAPPEN. WHEN YOU FIND THESE SUBURBAN COMMUNITIES WHO WANT TO BE INTEGRATED, THIS IS WHEN YOU ARE DOING YOUR EDUCATION AND OUTREACH AND YOU CAN RECRUIT PEOPLE TO BECOME TESTERS FOR YOU, TO FIND OUT IF PEOPLE ARE BEING MARKETED THAT NEIGHBORHOOD OR STEERED AWAY, AND THEN YOU ARE CREATING DIVERSITY ADVOCATES RIGHT IN THAT COMMUNITY. THOSE HOMEOWNERS WHO LIVE THERE, AS YOU ALL KNOW, CAN HAVE STANDING TO SUE UNDER THE FAIR HOUSING ACT OF PEOPLE OF COLOR ARE BEING STEERED AWAY FROM THEIR COMMUNITY. AGAIN, AT THE EDUCATION AND OUTREACH COORDINATOR, YOU HAVE TO BE FAMILIAR WITH THE CASE OUT OF SAN FRANCISCO, WITH ALL OF THE REAL ESTATE CASES THAT CAME OUT OF THE CHICAGO AREA IN THE 1970'S, SO THAT YOU CAN EXPLAIN HOW THE CITIES, NEIGHBORHOODS, THE NEIGHBORS, HAVE STANDING TO BRING A COMPLAINT UNDER THE FAIR HOUSING ACT WHEN THEY REALLY WANT TO PROMOTE RACIAL INTEGRATION AND INCLUSIVE COMMUNITIES. SO, THERE IS A LONG LIST OF PEOPLE AND GROUPS THAT WE SHOULD MEET WITH ON A REGULAR BASIS. EDUCATING ELECTED OFFICIALS IS COMPLETELY DIFFERENT THAN LOBBYING. LOBBYING MEANS YOU ARE LOBBYING FOR A PARTICULAR BILL THAT IS BEFORE YOUR CITY COUNCIL, STATE LEGISLATURE, OR CONGRESS, BUT EDUCATING OFFICIALS IS EXTREMELY IMPORTANT, AND YOU NEED TO BE ISSUE-ORIENTED. WHEN WE THINK ABOUT EDUCATING ELECTED OFFICIALS, ONE OF THE MOST IMPORTANT THINGS TO THEM IS TAX REVENUE, AND WHAT IS HAVING AN IMPACT ON TAX REVENUE. WE WANT TO LOOK AT HOW THE FORECLOSURE CRISIS IS AFFECTING REVENUE COMING INTO THE CITY AND THE COUNTY, WHAT IMPACT IS IT HAVING ON SCHOOLS. IN THE D.C. METRO AREA, FOR EXAMPLE, AND OUT WEST, YOU HAVE A LOT OF ENVIRONMENTAL AND SMART GROWTH PEOPLE COMING TOGETHER TO BUILD MORE DENSE HOUSING, BUT ARE THEY BUILDING DENSE HOUSING AND EXCLUDING PEOPLE WHO ARE LOW AND MODERATE INCOME? EXCLUDING THE USE OF SECTION EIGHT CERTIFICATES AND VOUCHERS FOR PEOPLE TO LIVE IN THIS NEW HOUSING? ONE OF THE THINGS THAT IS EXTREMELY IMPORTANT IS TO HAVE THE CONSTITUENTS THAT HAVE BEEN HARMED REACH OUT TO YOUR ELECTED OFFICIALS. ONE OF THE MOST SUCCESSFUL SITUATIONS I CAN THINK OF CAME OUT OF FRESNO, CALIFORNIA, WHEN A WHITE FATHER OF FOUR COULD NOT FIND HOUSING BECAUSE OF THE NUMBER OF CHILDREN HE HAD, AND HE CALLED THE CITY, HE CALLED OTHER GROUPS IN THE AREA, AND NO ONE HELPED HIM EXCEPT THE FAIR HOUSING CENTER. WHEN IT CAME TIME FOR THE FAIR HOUSING CENTER TO HAVE A PUBLIC HEARING ON ITS FUNDING BECAUSE IT HAD NOT GOTTEN A PENNY FROM FRESNO'S NEW DEVELOPMENT BLOCK GRANT FUNDS, THIS GENTLEMAN WENT TO THE HEARING, AND HE HAD ALSO BEEN ELECTED FATHER OF THE YEAR IN FRESNO, CALIFORNIA, SOME MEMBERS OF THE CITY COUNCIL WERE QUITE FAMILIAR WITH HIM, AND HE TALKED ABOUT HOW THE ONLY HOPE YOU GOT WAS FROM THE FAIR HOUSING CENTER. THEY GAVE THE FAIR HOUSING CENTER -- IT WAS NOT MUCH, THREE $5,000, BUT IT WAS A FOOT IN THE DOOR -- $35,000, BUT IT WAS A FOOT IN THE DOOR. THERE IS NOTHING WARM -- WRONG WITH HELPING A CONSTITUENT RIGHT A LETTER WHEN YOU HAVE PROVIDED SUPPORT TO THEM, OR HELP THEM GET A COMPLAINT RESULT AND THEY HAVE HOUSING, OR THEIR CHILDREN ARE NOT BEING HARASSED ANYMORE. EDUCATION AND OUTREACH STAFF, ALONG WITH THE EXECUTIVE DIRECTORS, SHOULD BE MEETING WITH THE MAYOR, CONGRESSMEN, SENATORS, STATE AND LOCAL LEGISLATURES, AT A MINIMUM OF TWO TIMES A YEAR, AND, AGAIN, IT IS ABOUT EDUCATING THEM ABOUT WHAT IS YOUR ORGANIZATION DOING? WHERE IS YOUR MONEY COMING FROM? IF YOU ARE IN A CONSERVATIVE STATE, THEY STILL WANT FEDERAL DOLLARS TO COME INTO THEIR STATE RATHER THAN GOING INTO ANOTHER STATE. YOU SHOULD SEND THESE ELECTED OFFICIALS -- ALL OF THEM -- COPIES OF YOUR NEWSLETTERS AND NEWS RELEASES AS YOU DO WORK. FINALLY, YOU SHOULD GO TO THE TOWN HALL MEETING. AS FAIR HOUSING ADVOCATES IN EDUCATION AND OUTREACH, YOU HAVE TO HAVE YOUR FACE OUT THERE, AND THAT MEANS GOING TO THE COMMUNITY DEVELOPMENT BLOCK GRANT HEARINGS, ATTENDING THE STATE REAL ESTATE COMMISSION HEARINGS, PARTICULARLY WHEN THEY ARE HAVING A HOUSING CASE. LOOK AT THE U.S. COMMISSION ON CIVIL RIGHTS, AND COMMENT ON THEIR REPORTS. DO YOU KNOW WHERE YOUR TAX CREDIT PROPERTIES ARE QUESTION MARK HAVE YOU MET WITH THE OWNERS OF THOSE TAX CREDIT PROPERTIES? WHO SHOULD BE TESTIFYING? GENERALLY IT IS THE EXECUTIVE DIRECTOR AND A BOARD MEMBER, BUT IN EDUCATION AND OUTREACH COORDINATOR IS AN EXCELLENT PERSON TO TESTIFY AS WELL BECAUSE YOU HAVE MET ALL KINDS OF GROUPS OF PEOPLE. YOU KNOW THE PUSHBACK AGAINST THEIR HOUSING IN YOUR COMMUNITY. YOU CAN EVEN USE SOME OF THE HOSTILE STATEMENTS OR PHONE MESSAGES THAT YOUR ORGANIZATION HAS RECEIVED TO SHOW PEOPLE THAT THERE ARE STILL PEOPLE -- HARD- CORE, HEELS DUG IN, OPPOSING FAIR HOUSING, AS WELL AS THEN, OF COURSE, SHOWING WHO SUPPORTS YOU, AND THIS IS JUST A SHORT LIST OF REPRESENTATIVES THAT OUGHT TO WRITE LETTERS TO THE EDITOR, YOUR CITY COUNCIL MEMBERS, COUNTY COMMISSIONERS, TO SUPPORT YOU AND SUPPORT FUNDING OF YOUR ORGANIZATIONS. IT IS VERY IMPORTANT TO ENGAGE LAW ENFORCEMENT. ACROSS THE COUNTRY, SINCE 9/11, THERE HAS BEEN AN INCREASE IN HARASSMENT OF PEOPLE WHO ARE MIDDLE EASTERN, OR PEOPLE WHO PEOPLE MISTAKE AS MIDDLE EASTERN LIKE SIKHS AND PEOPLE FROM INDIA BEING HARASSED, AND EVERY EDUCATION AND OUTREACH TOWARD NADER, AS WELL AS ENFORCEMENT STAFF, SHOULD INTRODUCE THEMSELVES -- COORDINATOR, AS WELL AS ENFORCEMENT STAFF, SHOULD INTRODUCE THEMSELVES TO THE OUTREACH STAFF IF THEY HAVE IT IN THEIR REGION. CHICAGO HAS A STATION, BUT IN A SMALLER CITY THERE WOULD NOT BE ONE. YOUR U.S. ATTORNEY CAN TELL YOU WHO SERVES YOUR REGION, AND IF THERE ARE INSTANCES OF HARASSMENT, INTIMIDATION, THREATS, VIOLENCE, AND THE COMMUNITY SERVICE OFFICER IS VERY VALUABLE. A LOT OF THEIR HOUSING CENTERS DO NOT TAKE THE TIME TO MEET WITH THE LOCAL FBI AND POLICE CHIEF IN THEIR AREA, OR THE SHERIFF. AGAIN, IT IS IMPORTANT TO HAVE THAT FACE MEETING WITH THEM, ASKING TO PROVIDE TRAINING TO THE OFFICER AND TO THE FBI AGENT ABOUT THE FAIR HOUSING ACT, ABOUT HOW THESE ACTIVITIES CAN BE CRIMINAL VIOLATIONS UNDER THE FAIR HOUSING ACT. YOU ARE EDUCATING LAW ENFORCEMENT, SO THAT WHEN THEY COME ACROSS THIS ISSUE, A CAMRY FOR THE VICTIM TO YOU AND -- THEY CAN REFERRED THE VICTIM TO YOU, AND YOU CAN DO A FURTHER INVESTIGATION. YOUR FAIR HOUSING CENTER AND YOUR EDUCATION AND OUTREACH PERSON SHOULD BE THE ONES THAT THE MEDIA GOES TO FIRST WHEN THERE ARE HOUSING-RELATED ISSUES, EVEN IF THEY ARE MAKING A MISTAKE IN BRINGING YOU A LANDLORD-TENANT ISSUE, IT IS GOOD IF YOU ARE THE FIRST ORGANIZATION ON THEIR MIND, BECAUSE YOU CAN MAKE AN APPROPRIATE REFERRAL IF IT IS A LANDLORD-TENANT ISSUE. YOU CAN REFER THEM THERE OR TO LEGAL SERVICES. YOUR FAIR HOUSING CENTER, AND THE EXECUTIVE DIRECTOR AND EDUCATION PERSON OUGHT TO BE THE GO TO PERSON. A FEW OF THE FAIR HOUSING CENTERS USE CABLE ACCESS AND RUN THE BURNING VIDEO -- BERNIE VIDEOS AND PSA'S REGULARLY, BUT VERY FEW PEOPLE HAVE REGULAR MEETINGS WITH LOCAL REPORTERS, REPORTERS TO COVER HOUSING, BUSINESS, FINANCE, AND SCHOOL, BECAUSE IF A SCHOOL IS CLOSING IN YOUR AREA, AND MANY PUBLIC SCHOOLS ARE CLOSING, OFTEN TIMES THERE IS A DISPARATE IMPACT, AND THEY ARE CLOSING SCHOOLS IN NEIGHBORHOODS OF COLOR, AND YOU HAVE TO START LOOKING INTO WHAT IS THE FAIR HOUSING CONNECTION THERE. WHY ARE THESE SCHOOLS BEING CLOSED, AND WHERE ARE THESE CHILDREN BEING BUSSED TO OR HAVING TO WALK FURTHER TO GO TO SCHOOL VERSUS GOING TO THE OTHER SCHOOL? IN FINANCIAL REPORTS, MANY OF YOU ARE DEALING WITH FORECLOSURE, FORECLOSURE PREVENTION, LOAN MODIFICATION ISSUES. IF YOU TALK TO THE FINANCIAL REPORTER, YOU CAN GET A STORY WRITTEN ABOUT HOW THIS BANK, EVERY TIME YOU SEND THEM INFORMATION FOR A LOAN MODIFICATION, IT SEEMS TO GET LOST. FIND AND CULTIVATE THOSE LOCAL REPORTERS, WHETHER THEY ARE TELEVISION, PRINT, OR ONLINE REPORTERS, TO START GETTING THESE STORIES WRITTEN ABOUT THE PROBLEMS AND THE INTERSECTION OF FAIR HOUSING WITH RENTAL SALES, LENDING, INSURANCE, SCHOOLS, HOW BUSINESSES OPERATE, WHAT BUSINESSES ARE CLOSING, HOW IS GENTRIFICATION HAVING AN IMPACT ON BUSINESSES IN NEIGHBORHOODS THAT USED TO BE PREDOMINANTLY AFRICAN AMERICAN OR PREDOMINANTLY LATINO, OR PREDOMINANTLY ASIAN-AMERICAN? THERE ARE FAIR HOUSING HOOKS TO ALL OF THESE STORIES. OFTEN TIMES, THE FAIR HOUSING CENTERS WILL DO THE UNDERCOVER INVESTIGATION IN ALLOWING A REPORTER TO SHADOW THEM. THAT IS EXTREMELY USEFUL, BECAUSE NOW YOU HAVE CULTIVATED A REPORTER WHO UNDERSTANDS HOW AN INVESTIGATION IS CONDUCTED, AND WILL DO FOLLOW-UP STORIES WITH YOU, AND WILL FOLLOW YOUR WORK AND COVER ADDITIONAL STORIES AS THEY CROP UP. MANY OF YOU ALREADY APPEAR ON LOCAL PUBLIC SERVICE PROGRAMS, BOTH TV AND RADIO, BUT IF YOU HAVE NOT BEEN ON DURING THE YEAR, AT LEAST THREE TIMES, YOU WANT TO FIGURE OUT HOW TO GET YOURSELF IN THAT CYCLE, SO THAT IF THERE IS SOMEONE THAT DROPS OUT AT THE LAST MINUTE WITH ONE OF THE LOCAL PUBLIC SERVICE PROGRAMS, THEY KNOW THEY CAN CALL YOU BECAUSE YOU ALWAYS HAVE SOMETHING GOING ON IN THEIR -- YOUR OFFICE THAT WILL MAKE A GOOD STORY FOR THEM. WE OFTEN HAVE PEOPLE RIGHT ARTICLES FOR THE AFRICAN- AMERICAN, LATINO, AND ASIAN AMERICAN PRESS. IF YOU HAVE LOCAL NEWSPAPERS AND LOCAL ONLINE STORIES, YOU SHOULD BE WRITING ARTICLES FOR THEM TO APPEAR IN THESE NEWSPAPERS COME AND ONE OF THE WAYS TO HELP TO GET THEM TO WORK WITH YOU IS TO USE YOUR EDUCATION AND OUTREACH MONEY TO BUY ADS, AND YOU CAN NEGOTIATE 3-4-1, PAYING FOR ONE AD AND GETTING THREE, SO THAT YOUR INFORMATION IS ALWAYS POPPING UP IN THE AFRICAN- AMERICAN, LATINO, AND ASIAN AMERICAN NEWSPAPERS. THERE ARE SO MANY PEOPLE ON THE LINE, I WANT TO SAY HOW MANY OF YOU RIGHT ARTICLES FOR THE INDUSTRY PRESS AND FOR THEIR E- NEWS LETTERS? YOUR NEWS RELEASES OUGHT TO GO TO THE INDUSTRIES AS WELL. SOMETIMES WE SEND THEM TO THE MEDIA, BUT REMEMBER, YOUR NEWS RELEASE CAN BE PICKED UP ON THEM WEBSITES OF YOUR LOCAL INDUSTRIES. EVERY ONCE IN A WHILE, YOU CAN FIGURE OUT IF YOU WANT TO GIVE AN EXCLUSIVE RE--- STORY TO A REPORTER WHO WILL DO AN IN-DEPTH INVESTIGATION AND DO A GREAT, FIRST PAGE, SECOND SECTION STORY ABOUT WHAT YOU ARE DOING, AND LETTERS TO THE EDITOR ARE INVALUABLE. MANY OF YOU KNOW THAT NFHA WILL HELP PEOPLE PUT TOGETHER LETTERS TO THE EDITOR ON MAJOR NEWS ISSUES GOING ON ACROSS THE UNITED STATES, AND IN "THE DALLAS MORNING NEWS," AND IN THE CINCINNATI NEWSPAPER, AND IN "THE MIAMI HERALD" THEY HAVE CARRIED THESE EDITORIALS THAT ARE SIGNED BY THE EXECUTIVE DIRECTOR HAD -- DIRECTOR. YOU SHOULD STAY ON TOP OF BLOGS. IF THEY ARE CITING AND SUPPORTING THE WORK YOU DO, YOU WANT TO HAVE COMMENTS ON THOSE BLOGS, AND OF COURSE THERE ARE THOSE EXTREME BLOGGERS THAT IT IS BEST NOT TO ENGAGE WITH AT ALL. WE TALK ABOUT SPEAKING EVERYWHERE ALL THE TIME. I THINK AT A MINIMUM, FAIR HOUSING ORGANIZATIONS SHOULD DO 12 SPEAKING AND OUTREACH PROGRAMS A YEAR. THAT IS AT A MINIMUM. MOST SHOULD BE DOING 20, 30, 35, 40 -- IN A BIG CITY, IT SHOULD BE IN THE HUNDREDS. HOUSING COUNSELING GROUPS ARE REALLY VERY IMPORTANT TO SPEAK TO BECAUSE THEY CAN BRING YOU LENDING CASES. THEY CAN BRING YOU REAL ESTATE STEERING CASES. THEY NEED TO UNDERSTAND WHAT THE LAW SAYS AND DOES AND HOW IT OPERATES SO THAT THEY CAN TEACH THEIR CLIENTS, AND THEY CAN LISTEN WHEN THEIR CLIENTS ARE TALKING TO THEM AND MAKE APPROPRIATE REFERRALS. GROUP HOMES -- GROUPS THAT HELP THE HOMELESS, THEY ARE VERY CRITICAL. BACK IN THE DAY WHEN I WAS IN TOLEDO, WE HAD JUST TRAINED A GROUP THAT WAS HELPING PEOPLE WHO WERE HOMELESS FIND HOUSING, AND DURING THE TRAINING THEY TOLD US THERE WAS THIS HUGE APARTMENT BUILDING WHO ALWAYS ASKED HIM, IS THE PERSON YOU ARE SENDING OVER BLACK OR WHITE, AND THE COUNSELORS DID NOT KNOW THAT WAS AGAINST THE LAW, AND ONCE THEY DID, AND THE NEXT TIME IT HAPPENED, THEY CALLED AND TOLD US. WE DID THE TEST, NOT SAYING WE WERE FROM SAINT PAUL, AND WE FOUND THAT THE SIX-STORY APARTMENT BUILDING THAT HAD TWO, THREE, AND FOUR BEDROOM APARTMENTS REFUSED TO RENT TO AFRICAN-AMERICANS. THE SETTLEMENT THROUGH A HUD CONCILIATION, INCLUDED $800,000, IT AND BETTER YET, IT GAVE THEM FOUR THREE-BEDROOM UNITS RENT- FREE FOR THREE YEARS THAT THEY CAN PLACE THEIR CLIENTS INTO, AND WHEN YOU DO THAT KIND OF EDUCATION FOR THE SOCIAL SERVICE GROUP, THEY CAN RECOGNIZE DISCRIMINATION AND THEN REPORTED TO YOU. THE SAME THING FOR THE CLERGY. I THINK IT IS USEFUL TO ATTEND CHURCH SERVICES, GO TO THE SYNAGOGUES, SEE IF THERE ARE AFTER-WORSHIP SERVICES, GATHERINGS WHERE YOU CAN'T EKE, HE CAN -- YOU CAN SPEAK, BECAUSE YOU CAN TALK ABOUT DISCRIMINATION BASED ON YOUR RELIGION, DISCRIMINATION IN GENERAL, AND HOW TO RECOGNIZE AND REPORT IT, AND YOU GET THE CLERGY SUPPORTING YOU BEFORE IT CITY COUNSELORS, COUNTY COMMISSIONERS, FOR FUNDING. WHEN YOU WORK WITHIN THE CLERGY GROUP, IT GIVES YOUR FAIR HOUSING ORGANIZATION A CERTAIN AMOUNT OF CREDIBILITY WITH ELECTED OFFICIALS. THESE ARE OTHER GROUPS THAT YOU SHOULD REGULARLY SPEAK WITH. THE MORTGAGE BANKERS ASSOCIATION GENERALLY HAS MONTHLY MEETINGS ON THE LOCAL LEVEL. FOR THE BOARD OF REALTORS, MANY OF YOU ARE ALREADY CERTIFIED TO DO THEIR THREE-HOUR CONTINUING EDUCATION PROGRAM FOR FAIR HOUSING. IF YOU ARE NOT CERTIFIED, YOU SHOULD GET CERTIFIED, AND YOU GET CERTIFIED BY THE STATE REAL ESTATE COMMISSION, AND THEN YOU CAN PROVIDE THIS TRAINING AND CHARGE FOR THIS TRAINING. THE SAME THING WITH THE APARTMENT ASSOCIATION. YOU SHOULD LOOK TO SEE IF YOU HAVE THE REAL KISS -- R EALTISTS, AND THE COMMUNITY, THE NATIONAL TRADE GROUP, AND MEET WITH THEM. WHAT IS INTERESTING IS THE THREE TRADE GROUPS REPRESENTING AFRICAN-AMERICANS, LATINOS, AND ASIAN AMERICANS, SIGN ON TO BRIEFS SUPPORTING THESE, BECOMING INVOLVED WITH THE NATIONAL FAIR HOUSING ALLIANCE AND SUPPORTED THIS BECAUSE THEY RECOGNIZE DISCRIMINATION. YOU NEED TO SPEAK AND MEET WITH THESE REAL ESTATE AGENTS REGULARLY BECAUSE THEY ARE THE ONES WHO ARE GOING TO BE ABLE TO TELL YOU WHERE RACIAL STEERING IS OCCURRING WHERE THEY CAN NOT GO TO GET A LISTING -- LISTING. WHEN THEY TRY TO GET A LISTING, THE PERSON SAYS THEY CHANGED THEIR MIND, AND THEN THEY SEE THE WHITE AGENT HAS THE LISTING THE NEXT WEEK. YOU CAN DO TESTING TO SEE IF THE WHITE REAL ESTATE AGENT INTENDS TO DENY PEOPLE OF COLOR THE OPPORTUNITY TO PURCHASE THEIR HOME. SOME OF THESE GROUPS CAN BE DIFFICULT TO TALK WITH, AND I THINK -- LET ME SEE IF IT IS THE NEXT SLIDE. THERE IS A SLIDE WHERE WE WILL TALK ABOUT HOW TO DEAL WITH A HOSTILE AUDIENCE. VFW GROUPS CAN SOMETIMES BE SUPPORTIVE. OTHER TIMES THEY MIGHT BE VERY ANGRY AT THE GOVERNMENT, AND SEE YOU AS A PROBLEM BECAUSE YOU ARE FUNDED THROUGH GOVERNMENT FUNDING. ATTENDING NEIGHBORHOOD MEETINGS -- IN THE D.C. AREA, WE HAVE ADVISORY COMMISSIONERS -- ADVISORY NEIGHBORHOOD COMMISSION'S, AND THE CITY IS DIVIDED UP ACCORDING TO ALL OF THESE DIFFERENT ANC GROUPS, AND THEY MEET REGULARLY. IN YOUR COMMUNITIES, YOU HAVE NEIGHBORHOOD ASSOCIATIONS THAT MEET REGULARLY, AND YOU SHOULD GET OUT THERE AND TALK TO THEM, PARTICULARLY IF THEY ARE A CONDO ASSOCIATION OR HOMEOWNERS ASSOCIATION. YOU GO OUT AND EDUCATE THEM ABOUT THE FAIR HOUSING ACT AND THEIR RIGHTS AND DUTIES UNDER THE LAW, AND THEN IF THEY ULTIMATELY VIOLATE THE LAW WITH THEIR CONDO ASSOCIATION POLICIES OR THEIR HOMEOWNERS ASSOCIATION POLICIES, YOU HAVE ALREADY EDUCATED THEM, AND THAT PUTS YOUR FAIR HOUSING CENTER, AND THE PERSON THEY MIGHT THIS COMMITTEE AGAINST ANY POSITION TO ACQUIRE PUNITIVE DAMAGES BECAUSE THEY KNEW OR SHOULD HAVE KNOWN BETTER THAN TO DO THIS, BECAUSE YOU ALREADY PROVIDED THAT EDUCATION. IT IS IMPORTANT TO DOCUMENT ALL OF YOUR EDUCATION AND OUTREACH. IF YOU CAN DO SIGN-IN SHEETS, PARTICULARLY WHEN YOU ARE TRAINING THE INDUSTRY, BECAUSE NOTHING WOULD BE BETTER FOR YOU SITTING IN A HUD CONCILIATION OR DEPOSITION TO BE ABLE TO SAY HAVE YOU HAD FAIR HOUSING TRAINING, AND THEY SAY NO, AND YOU HAVE A LIST THAT SAYS YOU ARE AT THIS TWO-OUR TRAINING WE DID ON THIS DAY, SO YOU KNEW BETTER THAN TO ENGAGE IN DISCRIMINATION, AND YOU ACTUALLY KNEW THAT BY DOING THIS ILLEGAL PRACTICE, YOU ARE GOING TO HARM SOMEBODY. DOCUMENT EVERYTHING THAT YOU DO, AND WHEN YOU DO IT WITH THE INDUSTRY, GET PEOPLE TO SIGN IN. I AM SORRY. WE ALREADY TALKED ABOUT LAW ENFORCEMENT. SO, THIS IS VERY NEAR THE END, AND THAT WE WILL OPEN IT UP FOR 30 MINUTES FOR QUESTIONS AND COMMENTS AND FOR PEOPLE TO SHARE ANY OF THEIR IDEAS. HOW DO YOU ADDRESS AGGRESSIVE I HAVE BEEN ASKED SO MANY TIMES WHY DOES THE LAW GET PAST FOR BLACKS, WHAT IS GOING ON HERE? WE TALK ABOUT THE FAIR HOUSING PRACTICES OF THE UNITED STATES. NO PERSON SHALL BE DISCRIMINATED AGAINST. IT ALSO TALKING ABOUT THE FACT THAT THIS WAS NOT PASSED FOR BLACK PEOPLE. BLACK PEOPLE KNOW THAT THEY HAVE A RIGHT TO BUY HOUSES. THIS IS A LAW FOR EVERYONE ELSE, THE A MUST RESPECT A PERSON'S RIGHT TO PURCHASE HOUSES. LATELY WE HAVE BEEN HEARING WITHOUT PEOPLE SAYING WHO THEY ARE TALKING ABOUT -- THEY HAVE SO MANY KIDS. THEY CAN LEARN TO SPEAK ENGLISH. WE DO NOT WANT THEM IN OUR NEIGHBORHOOD. THIS IS WHERE THE HISTORY OF YOUR COMMUNITY IS REALLY IMPORTANT. WHO ARE THE IMMIGRANT A COLLATION'S REGIONALLY IN YOUR CITY? ARE THEY ALL SPEAK IN GLITCH? I AM FROM TOLEDO. THERE IS A HUGE POLISH AND HUNGARIAN COMMUNITY IN TOLEDO. MY GRANDMOTHER DID NOT SPEAK ENGLISH EVER. WHEN SHE DIED, SHE STILL COULD NOT SPEAK ENGLISH. BUT THE CATHOLIC PRIEST'S WERE TEACHING THE POLISH AND HUNGARIANS HOW TO SPEAK ENGLISH. REMIND PEOPLE OF THE HISTORY, WHEN PEOPLE FIRST COME INTO THE UNITED STATES -- LEARNING A NEW LANGUAGE CAN BE DIFFICULT. HOW OLD ARE THEY? ARE THEY ASSIMILATING? THERE IS STILL THAT CULTURE THAT HE WILL LEARN THESE THINGS. LOOK AT THE HISTORY IN YOUR COMMUNITY. WHO LIVES THERE? DID THEY SPEAK ENGLISH? WHAT GENERATION LEARNS TO SPEAKING WAS? -- WHAT GENERATION LEARNED TO SPEAK ENGLISH? YOU CAN GO TO COMMUNITIES IN CHICAGO WHERE EVERYTHING IS STILL WRITTEN IN POLISH AND PEOPLE TALK ABOUT ASIAN- AMERICANS COMING IN AND THINGS BEING WRITTEN IN CHINESE, AND COMPLAINING, OH, THAT DOES NOT MAKE ME FEEL WELCOME. TALK ABOUT THE HISTORY THERE. EVERYBODY CAN LIVE WHEREVER THEY WANT, BUT WHO WAS WELCOME? IT IS NOT UNUSUAL TO GET COMMENTS FROM WHITE PEOPLE IN THE AUDIENCE SAYING "I HAVE A RIGHT TO LIVE IN A WHITE NEIGHBORHOOD?" THE ANSWER IS SURE, IF YOU CAN FIND THAT WHITE NEIGHBORHOOD. YES, THERE ARE WHITE NEIGHBORHOODS. BUT YOU CANNOT DO ANYTHING TO DISCOURAGE A PERSON FROM COLOR FROM THEIR RIGHT TO MOVE INTO THAT SAME NEIGHBORHOOD. THEN YOU HAVE PEOPLE WHO SAY, I DON'T WANT INTEGRATION. AFRICAN AMERICANS WHO SAY, IT WAS BETTER FOR BLACKS WHEN THEY WERE SEGREGATED AREAS -- WHEN THEY WERE SEGREGATED. THE YOUNG LADY GREW UP IN THE SEA -- YOU SAID THERE WERE NO WOULD OLD DAYS OF SEGREGATION. YOU MIGHT THINK THAT THINGS SOUNDED BETTER BACK THEN, BUT YOU WERE NOT ALLOWED TO RIDE THE BUS. YOU WERE NOT ALLOWED TO GO INTO THE NEIGHBORHOOD, AND WHEN THEY TALK ABOUT THE SCHOOLS BEING BETTER, THE TEACHERS WERE NOT ALLOWED TO TEACH IN THE WHITE COLLEGES. YOU HAVE TO KNOW WHAT THE HISTORY IS. YOU HAVE TO BE ABLE TO TALK TO PEOPLE ABOUT IT. GENTRIFICATION IS A HUGE ISSUE IN MANY, MANY CITIES ACROSS THE UNITED STATES NOW AND PEOPLE WILL SAY GENTRIFICATION SUPPORTS INTEGRATION. I SAY, YEAH, USUALLY FOR THREE MINUTES, AND THEN IT SLIPS. WASHINGTON, D.C. HAS CHANGED FROM WHEN I MOVED HERE TO BEING ALMOST 70% AFRICAN-AMERICAN TO 49% AFRICAN-AMERICAN TODAY. THAT GENTRIFICATION IS MOVING PEOPLE OUT BLOCK I BLOCK BY BLOCK. AT THE NATIONAL HOUSING ALLIANCE, WE WILL START DOING OUR OWN INVESTIGATION, BECAUSE YANG HEADQUARTERED -- BEING HEADQUARTERED HERE, WE CANNOT TOLERATE SEEING A CITY FLIP AS QUICKLY AS THE CITY IS CHANGING. SO, WE ARE GOING TO OPEN IT UP. DIANE, DO YOU WANT TO TELL PEOPLE HOW THIS WORKS SO THEY CAN WRITE THEIR QUESTIONS? DIANE HAS TO TAKE HER PHONE OFF NEEDS. >> I WAS ON MUTE DURING THE VISITATION. A FEW PEOPLE HAVE SENT IN QUESTIONS USING THE QUESTIONS TOOLBAR. FOR THOSE WHO HAVEN'T, WE DO HAVE AT LEAST 20 MINUTES TO ANSWER QUESTIONS, SO PLEASE CONTINUE TO SEND IN YOUR QUESTIONS. CHERYL -- OUR DIRECTOR OF MEMBER SERVICES IS ON. SHERYL, DID YOU WANT TO ASK A QUESTION? >> OK, SHE IS TELLING ME QUESTIONS NOW. DIANE, DO YOU JUST WANT TO READ SOME? >> SURE. ONE QUESTION -- IT IS ONE OF OUR MEMBERS. HOW OR WHERE WILL WE GET A COPY OF THE CLASSROOM INVESTMENT PLAN THAT YOU MENTIONED? IT SEEMS LIKE IT WOULD BE A GOOD OUTREACH TOOL. >> FIRST OF ALL, ALL OF THOSE MEMBERSHIPS HAVE RECEIVED THESE POSTERS ALREADY. THERE SHOULD BE POSTERS IN YOUR OFFICE. AT FOUR PEOPLE ON THE CALL WHO ARE NOT -- FOR PEOPLE ON THE CALL WHO WERE NOT OPERATING, YOU CAN E-MAIL OUR OFFICE AND WE CAN SEND YOU A SET OF POSTER AND YOU CAN LET US KNOW. SOME THINGS ARE ALSO UP ON OUR WEBSITE THAT YOU CAN GO TO AND DOWNLOAD AND PRINT OUT YOURSELF AND PRINT MORE OF THOSE IN COLOR. IF YOU ARE LOOKING FOR THOSE VIDEOS -- WHICH ARE EXCELLENT -- YOU CAN E-MAIL CHERYL, AND SHE WILL GET YOU A LIST OF BERNIE'S VIDEOS AND HOW TO REACH HIM. >> CHERYL'S E-MAIL ADDRESS IS SBROWN@NATIONALFAIRHOUSING.ORG, AND I WILL SEND IT AS AN ANSWER, SO EVERYONE HAS IT IN WRITING. HOW DOES THE NATIONAL FAIR HOUSING ALLIANCE IMPACT REALTORS? >> IT IS A STATE REQUIREMENT THAT NOT EVERY STATE HAS THE SAME QUALITY OF REQUIREMENTS, SO YOU HAVE TO SEE WHAT THE AGENDA IS BY THAT STATE. TOO OFTEN THEY WILL USE A DEFENSE LAWYER TO DO THEIR TRAINING, WHICH KIND OF LEAVES A BAD TASTE IN THE MOUTH OF THE REAL ESTATE AGENT BEING TRAINED. THEY ARE OUT TO CATCH YOU. THEY ARE GOING TO MEASURE IF YOU OFFERED THEM COFFEE. THEY ARE GOING TO MEASURE IF YOU TAKE THEM TO LUNCH. NONE OF THOSE THINGS ARE WHAT WE DO. WELL MOST STATES -- THERE ARE A COUPLE STATES THAT DO NOT REQUIRE IT, BUT WHILE MOST STATES REQUIRE IT, WHAT YOU NEED TO DO IS ASK YOUR LOCAL BOARD OF REALTORS WHO SPONSOR YOU TO BE A CERTIFIED TRAINER. YOU THEN HAVE TO PROVIDE ONE OF THOSE VERY DETAILED OUTLINES OF WHAT THE TRAINING WILL CALL HER, -- WILL COVER, THE TIMELINE FOR THAT TRAINING, AND GET IT APPROVED BY THE STATE REAL ESTATE COMMISSION. THEN YOU WILL BE CERTIFIED. IT DOES NOT CERTIFY YOUR AGENCY. IT CERTIFIES THAT PARTICULAR PERSON WHO IS AVAILABLE TO DO THE TRAINING. WE HAVE A QUESTION ABOUT HOW YOU ADDRESS AGGRESSIVE RHETORIC THAT NEVER DIRECTLY MENTIONS RACE OR NATIONAL ORIGIN. INSTEAD THEY TALK ABOUT OVERCROWDING OR TRAFFIC PATTERNS OR IMPACTS ON SCHOOLS. THAT OFTEN HELPS -- THAT OFTEN HAPPENS IF THERE IS GOING TO BE AFFORDABLE HOUSING BUILT IN THE COMMUNITY. AT YOU KNOW, I THINK YOU HAVE TO TALK ABOUT WHO IS THE RESIDENT -- YOU HAVE TO BRING IT UP AS THE RACE ISSUE OR THE NATIONAL ORIGIN ISSUE. YOU HAVE TO SAY AT THE FAIR HOUSING CENTER, I OPPOSING THIS YOU ARE HAVING A DISPARATE IMPACT ON FAMILIES OF COLOR. YOU TALK ABOUT OVERCROWDING OF SCHOOLS. CHILDREN ARE PROTECTED UNDER FAIR HOUSING. YOU HAVE TO SEE WHO THOSE OCCUPANTS ARE GOING TO BE. IF IT IS AN ALL WHITE AREA, IT IS A LOT HARDER TO ADDRESS IT UNLESS YOU'RE TALKING ABOUT FAMILIES WITH CHILDREN. BUT IF YOU KNOW IT IS GOING TO BE AFFORDABLE HOUSING AND INTEGRATED HOUSING, AT THE FAIR HOUSING TURBOS, YOU HAVE TO RAISE IT AND SAY, YOU MAY THINK OF IT AS TRAFFIC PATTERNS ARE OVERCROWDING SCHOOLS, BUT LET ME BRING TO YOU THE CIVIL RIGHTS POINT OF THIS DISCUSSION AND HOW YOU ARE ELIMINATING THE OPPORTUNITY FOR PEOPLE OF COLOR TO LIVE IN THOSE COMMUNITIES. YOU BRING OUT YOUR RACE MAPS. YOU SHOW THEM HOW WHITE THEY ARE . YOU TALK ABOUT WHAT IS THE VALUE OF LIVING IN AN INTEGRATED COMMUNITY AND ASKING THEM WHAT IS MORE IMPORTANT TO THEM. YOU MAY STILL GET AGGRESSIVE FEEDBACK, AND THEY MAY NOT LIKE IT, BUT YOU HAVE WROUGHT IT UP AND YOU ARE DISPLAYING IT TO THEM -- YOU HAVE WROUGHT IT UP IN YOUR DISPLAYING IT TO THEM. DIANE, DO YOU HAVE ANY OTHER QUESTIONS? >> YES. CAN YOU PROVIDE SOME EXAMPLES OF HOW TO TALK TO ADMINISTRATORS ABOUT THEIR ROLE AND RESPONSIBILITY? ALSO, ARE THERE RESOURCES FOR A PRIVATE OR DEVELOPER AUDIENCE SUCH AS ONE-ON-ONE ON FAIR HOUSING -- >> THAT IS ONE I THINK THAT YOU CAN ANSWER, DIANE, BECAUSE WE WILL BE MAKING SOME POWER POINTS AVAILABLE ON 101 SECTOR HOUSING. >> THAT IS RIGHT. >> BE PLANNERS, THE PEOPLE WHO REALLY DO THE NITTY-GRITTY WORK IN THE PLANNING DEPARTMENT FOR WE HAD UP TO THE PLANNING COMMISSION, YOU WANT TO TALK TO THE PLANNERS, BECAUSE THEY TEND TO BE VERY PROGRESSIVE PEOPLE. THEY LOOK AT DENSITY, THEY LOOK AT ENVIRONMENTAL ISSUES. THEY WILL -- WHEN YOU HAVE OPPOSITION FOR ZONING AND PLANNING WERE PEOPLE COME IN AND SAY, THIS SHOULD NOT BE CONVERTED TO RENTAL HOUSING, A RENTAL HOUSING DEVELOPMENT HERE. IT WILL HURT THE IMPACT OF OUR NEIGHBORHOODS ARE IT IF YOU HAVE ALREADY TALKED WITH THE PLANNERS, LETTERS TO A LOT OF THE RESEARCH TO FIGURE OUT WHAT KIND OF IMPACT IT WOULD HAVE ON SCHOOLS, ON HOUSING, ON TRANSPORTATION ISSUES. IF PEOPLE START TALKING ABOUT TRAFFIC CONGESTION, PLANNERS CAN SAY, WELL, THIS IS WHY WE NEED TO HAVE, YOU KNOW, MORE SUBWAYS BUILT OR AVAILABLE OR MORE METRO CARS RUNNING DURING THESE HOURS SO IT CAN ACCOMMODATE THE POPULATION IN THE AREA. BUT I HAVE ALWAYS FOUND GO RIGHT TO THE PLANNERS, BECAUSE THEY MAKE THE RECOMMENDATION TO THE PLANNING COMMISSION. IT IS THE BEST PLACE TO START. IF YOU CAN GET THE PLANNERS ON YOUR SIDE AND UNDERSTANDING IT AND MAYBE TELLING YOU WHAT ADDITIONAL RESEARCH THEY NEED, THEN WHEN THERE IS A HEARING BEFORE THE PLANNING COMMISSION, YOU ARE PREPARED AND YOU HAVE LANDERS WHO WILL SUPPORT YOUR POSITION -- YOU HAVE LANDERS WHO WILL SUPPORT YOUR POSITION. EVEN THOUGH THE PLANNING COMMISSION MAY BE OPPOSED, YOU CAN ASK A QUESTION, AND SAY, CAN YOU ASK THE LANNER WHAT IS THEIR ANALYSIS OF THE TRAFFIC PATTERN? YOU REALLY GO DOWN TO THE PEOPLE DOING THE WORK. >> THIS IS DIANE. WE ARE CREATING FOR POWERPOINT PRESENTATION, WHAT WE ARE CALLING A DIGITAL FAIR HOUSING LIBRARY. THEY CAN BE CUSTOMIZED FOR YOUR LOCAL NEEDS. IF YOU HAVE PARTICULAR QUESTIONS ABOUT THE FAIR HOUSING ACTS -- THOSE WILL BE POSTED, I THINK, IN NOVEMBER, DECEMBER AT THE LATEST, ON OUR WEBSITE. THEN NEXT YEAR, WE WILL AGAIN START DEVELOPING TEMPLATE MATERIALS, WHICH AGAIN WILL BE POSTED. SO, I WILL SEND MY E- MAIL ADDRESS AROUND AS AN ANSWER RIGHT NOW, OR YOU CAN WRITE TO SHERILL BROWN, WHO I GAVE YOU THE E-MAIL ADDRESS, AND IF YOU HAVE SPECIFIC TOPICS -- HOW DO WE ADDRESS THE LOCAL PLANNERS IN MUNICIPALITIES? WHAT EVER RECOMMENDATIONS YOU HAVE FOR HOUSING MATERIALS -- YOU KNOW, PARTICULARLY BEYOND THE TRADITIONAL, RAISING QUESTIONS ABOUT ADDRESSING LANDERS AND ADMINISTRATORS IS A WONDERFUL EXAMPLE OF WHAT TYPES OF MATERIALS ARE NEEDED FOR THE FAIR HOUSING ADVOCACY COMMUNITY. YOU WILL RECEIVE NOTIFICATION WHEN THESE MATERIALS ARE AVAILABLE ON OUR WEBSITE. IN THE MEANTIME, PLEASE GIVE US SUGGESTIONS ABOUT ADDITIONAL MATERIALS WE CAN CREATE AND MAKE AVAILABLE TO THE ENTIRE FAIR HOUSING COMMUNITY. SHERILL, I WILL TAKE A QUICKLOOK AND SEE -- OK, DURING THE PRESENTATION, YOU MENTION DIFFERENT INDIVIDUALS AND ORGANIZATIONS WE SHOULD CONTACT. WHAT IS THE MOST EFFECTIVE METHOD TO CONTACT THEM? FOR EXAMPLE, AN INDIVIDUAL SUCH AS AN ELECTED OFFICIAL? >> GENERALLY WITH ELECTED OFFICIALS, YOU CAN CALL AND MAKE AN APPOINTMENT. OFTENTIMES WITH FEDERAL ELECTED OFFICIALS, YOU WILL HAVE TO MEET WITH THE STAFFER, AND THAT IS FINE. YOU MEET WITH THE STAFFER. YOU GO IN WITH A PACKET, TALKING ABOUT YOU ARE REALLY CONCERNED, TALKING ABOUT YOUR ORGANIZATION. IF YOU HAVE AN ANNUAL REPORTS, IF THE NEWS RELEASE IS NOT SUCCESSFUL. JUST TAKE THE PACKET . THEN YOU OFTEN SAY TO THAT FEDERAL ELECTED OFFICIAL, IF THEY HAVE QUESTIONS, PARTICULARLY ABOUT HOUSING, THEY NEED TO GIVE YOU A CALL. WITH COUNTIES OR CITIES ELECTED OFFICIALS, IT IS EASIER TO GET A FACE TO FACE READING WITH THEM. -- FACE-TO-FACE MEETING WITH THEM. BUT AGAIN, THEY WILL MEET WITH A CHIEF OF STAFF OR A STAFFER. YOU GIVE THEM THE PACKAGE, YOU TALK ABOUT WHAT YOU'RE DOING. THEN, YOU FIND OUT THEIR SCHEDULE. WHEN ARE THEY SPEAKING? WHERE ARE THEY SPEAKING? YOU CAN GO THERE. YOU CAN ASK QUESTIONS. YOU CAN PLANT QUESTIONS IN THE AUDIENCE THAT ADDRESS FAIR HOUSING ISSUES. THEN THAT ELECTED OFFICIAL KNOWS YOU ARE THERE AND THEY WILL SAY, YOU KNOW WHAT? I MAY NOT BE ABLE TO ANSWER THAT. THE FAIR HOUSING CENTER IS HERE. MAYBE YOU CAN TAKE THAT ANSWER FOR ME. YOU START BUILDING THAT RELATIONSHIP WITH THE ELECTED OFFICIAL. >> ANOTHER QUESTION IS, HAVE YOU HAD EXPERIENCE WITH ONLINE ADVERTISING OR SOCIAL MEDIA? >> YES, ALTHOUGH MY STAFF WHO DO THAT COULD ANSWER THAT MUCH BETTER THAN I. WE BLOG AND WE TWEET AND WE HAVE A FACEBOOK AGE. I THINK LOCAL HOUSING CENTERS OUGHT TO HAVE A FACEBOOK PAGE. YOU CAN GET OTHER HOUSING GROUPS OR VOLUNTEERS TO LIKE YOU AND SEND INFORMATION AROUND. RIGHT NOW, MY SON AND DAUGHTER HAVE A BAZILLION FRIENDS ON FACEBOOK. IF THERE IS SOMETHING WHERE I WANT A PARTICULAR GENERATION TO KNOW ABOUT OR REACH OUT ABOUT -- THE OTHER THING IS THAT YOU CAN GET -- IF YOU FOLLOW YOUR LOCAL REPORTERS, FOR EXAMPLE, AND YOU SEND THEM INFORMATION ABOUT A NEWS RELEASE, SOMETHING IMPORTANT, THEY MAY TWEAK IT -- TWEET IT, AND WHEN THEY TWEET IT, ALL THEIR FOLLOWERS SEE IT. THAT HAS HAPPENED TO US SEVERAL TIMES WITH MS NBC REPORTERS WHO WILL TWEET SOMETHING WE ARE ADDRESSING RIGHT NOW. >> ANOTHER QUESTION, AND I THINK YOU MAY HAVE ADDRESSED AS PARTIALLY WITH THE PREVIOUS ANSWER -- ANY TIPS TO HAVING PRESS RELEASES TO ADOPT OR DISTRIBUTED TO LOCAL NEWSPAPERS? >> FIRST OF ALL, IF YOU ARE GOING TO HAVE A NEWS CONFERENCE, YOU NEED TO TELL THE REPORTER AT LEAST TWO OR THREE DAYS PRIOR TO THE NEWS CONFERENCE THAT THEY CAN GET ON YOUR SCHEDULE. LOCAL FAIR HOUSING CENTERS -- THE TV STATIONS ARE ALWAYS LOOKING OR SOMETHING TO COVER. IF YOU DO A NEWS CONFERENCE AT YOUR OFFICE WITH YOUR CLIENT, WITH YOUR ATTORNEY, TALKING ABOUT WHAT HAS HAPPENED, YOU ARE BUILDING THAT RAPPORT WITH THE TV STATION AND THE RADIO STATION AND YOU ARE ALSO OPENING IT UP FOR OTHER PEOPLE WHO MAY HAVE BEEN VICTIMS OF DISCRIMINATION BY THAT SAME REAL ESTATE COMPANY, THAT SAME LENDER TO COME FORWARD. IF YOU WAIT UNTIL YOU SETTLE A CASE TO DO A NEWS CONFERENCE, YOU MAY HAVE MISSED PEOPLE WHO HAVE BEEN HARMED AS WELL. AT SO, WHEN YOU DO THE NEWS CONFERENCE UPON FILING THE COMPLAINT, YOU DO HAVE TO BE CAREFUL. YOU HAVE TO CONSULT WITH YOUR LAWYERS ABOUT, YOU CAN SAY, WHAT YOU CAN DO. WE'RE VERY AGGRESSIVE ABOUT DOING NEWS CONFERENCES WHEN WE'RE FILING OR AMENDING THE COMPLAINTS OF PEOPLE COME FORWARD AND TALK TO US. SO, DO A MEDIA ALERT. IF YOU ONLY HAVE ONE NEWSPAPER IN YOUR CITY, SOMETIMES YOU MAY WANT TO GIVE THE REPORTER THAT EXCLUSIVE STORY AND GET A BIG STORY WRITTEN ABOUT IT. THEN THE RADIO AND THE TV STATIONS WILL PICK IT UP AS WELL. THE THING ABOUT PRINCE, WHETHER IT IS ON THE INTERNET OR PAPER, IS YOU SPEND A LOT MORE TIME -- THE THING ABOUT PRINCET, WHETHER IT IS THE INTERNET OR PAPER, IS YOU SPEND A LOT MORE TIME. ON TELEVISION, YOU ARE LUCKY IF YOU GET 30 SECONDS. BUT IF YOU CAN SHOW PHOTOGRAPHS OF THE APARTMENT COMPLEX OR EVIDENCE FROM WHAT HAPPENS -- >> ANOTHER QUESTION. SOMETIMES PEOPLE COME TO TRAININGS TO LEARN HOW TO "GET AROUND" THE LAWS SO THEY CAN DISCRIMINATE. HOW DO YOU COMBAT THAT? >> WELL, IN TWO WAYS. THAT IS WHY WE TAKE ATTENDANCE IN THE INDUSTRY, BECAUSE IF THEY THINK LEARNING ABOUT THE FAIR HOUSING LAW IS GOING TO TEACH THEM HOW TO DISCRIMINATE, THEY ARE WRONG. WHEN WE TEACH THE INDUSTRY, WE GIVE A VERY GENERALIZED DESCRIPTION. I DO NOT TELL THEM HOW WE DO TESTING. WE DO NOT SHARE WITH PEOPLE HAVING PEOPLE POSE AS REAL ESTATE TESTERS OR RENTAL TESTERS. YOU DO NOT GIVE THEM SO MUCH INFORMATION ON HOW YOU CONDUCT YOUR INVESTIGATIONS THAT IT MAKES IT EASY FOR THEM TO GET AROUND IT. WHAT YOU DO TALK ABOUT IS WHAT IS THE LAW? WHAT HAVE YOU FOUND IN THE AREA? WHAT ARE PEOPLE'S PRACTICES THAT PEOPLE ENGAGED IN THAT HAVE RESULTED IN DISCRIMINATION? LIKE THE LINE ABOUT AVAILABILITY. SO YOU GIVE THEM EXAMPLES OF REAL CASES IT IN YOUR SERVICE AREA, AND NOT HOW YOU INVESTIGATED IT. >> ANOTHER QUESTION IS -- IN OUR LOCALITY, ALMOST ALL AFFORDABLE HOUSING IS PLACED IN PREDOMINANTLY MONUMENT -- MINORITY OCCUPIED AREAS. WHY? >> EVERY CITY IS THAT SAME WAY. IT IS BECAUSE ONE PUBLIC HOUSING WAS FIRST BUILT, IT WAS BUILT IN A SEGREGATING PROCESS. THE HOUSING AUTHORITY HAD BEEN SUED OVER THE YEARS. PUBLIC HOUSING AND SUBSIDIZED HOUSING IN THE MAJORITY OF CITIES ACROSS THE COUNTRY ARE IN SEGREGATED COMMUNITIES. YOU CAN'T UNDO THAT NOW. WHAT YOU CAN DO IS MAKE SURE THAT OCCUPANTS OF THE HOUSING ARE MORE INTEGRATED, SO THAT IS CALLED AFFIRMATIVE MARKING -- MARKETING. I AM FROM TOLEDO. WE HAD A FIVE-YEAR HOUSING PLAN IN THE LATE 1970'S -- 1979, 1977 OR 1982. IT WAS A PLAN TO MAKE SURE THAT ALL SUBSIDIZED HOUSING WAS INTEGRATED. WE WERE SUCCESSFUL IN MAKING SURE THAT NO ZONING WAS APPROVED FOR LOW AND MODERATE INCOME HOUSING -- ONE OF THE WAYS YOU CAN ADDRESS THAT NOW IS WORKING TO MAKE SURE THAT THE VOUCHER HOLDERS HAVE MORE OPPORTUNITIES TO MOVE INTO NEIGHBORHOODS WHERE THEIR RACE OR MIXED ORIGINS DO NOT PREDOMINATE. THE WALL YOU RUN INTO IS THE FAIR MARKET RENTS. BUT THE CITY CAN PETITION HUD TO INCREASE THE FAIR MARKET RENT, BUT THEY HAVE TO DOCUMENT WHY THAT IS AND ORDINANCE. AND BECAUSE PEOPLE OF LOW INCOME AND OF COLOR ARE HIGHLY SEGREGATED, THAT IS ONE OF THE ISSUES HE CAN RAISE. THE OFFICE OF COMMUNITY DEVELOPMENT AND PLANNING WILL HAVE A MAPPING TOOL WHERE YOU CAN ACTUALLY PLOT WHERE SECTION EIGHT CERTIFICATE HOLDERS ARE LIVING IN THE CENSUS TRACT. FOR EXAMPLE IN THE CHICAGO AREA, WHEN CHICAGO WAS ILLUSTRATING IT TO US, WE SAW A BISECTION OF TICKET HOLDERS IN A PREDOMINANTLY WHITE AREA. THAT SAID TO US THAT PEOPLE OF COLOR COULD LIVE IN THAT AREA, TOO, EXCEPT FOR DISCRIMINATION BY THE LAND. SO, THE BEST WAY TO ADDRESS THAT DISCRIMINATION IS TO CREATE NEW WAYS FOR VOUCHER HOLDERS TO HAVE MORE OPPORTUNITY. >> THERE IS A QUESTION ABOUT FEDERALLY SUBSIDIZED SUPPORTED HOUSING. HOW DO WE ADDRESS VIOLATIONS BY FEDERALLY SUBSIDIZED SUPPORTED HOUSING PROVIDERS, AND WHAT IS THE BEST WAY TO EDUCATE THEM ABOUT THEIR RESPONSIBILITIES? >> IF THEY ARE DISCRIMINATING, YOU FILE COMPLAINTS AGAINST HIM. IT SHOULD BE AS SIMPLE AS THAT. AS PART OF A RESOLUTION, YOU CAN REQUIRE THEM TO HAVE TRAINING. BUT SUBSIDIZED PROVIDERS, FEDERALLY SUBSIDIZED PROVIDERS, HAVE A DUTY TO FILE WITH THEIR HOUSING ACT. YOU CAN FILE WITH HUD. HUD CAN REVIEW IT. YOU CAN TALK TO YOUR LEGAL COUNSEL ABOUT WHAT EVIDENCE YOU HAVE DISCRIMINATION IS OCCURRING AND TAKE ACTION AGAINST THEM. SECTION EIGHT DEVELOPERS HAVE BEEN SUED AS WELL AS PUBLIC HOUSING EMPLOYEES. THERE ARE A LITANY OF LAWSUITS AGAINST PUBLIC HOUSING EMPLOYEES FOR PERPETUATING RESIDENTIAL SEGREGATION, AND THERE ARE A NUMBER OF DEVELOPERS WHO HAVE BEEN SUED, PARTICULARLY IN THE NORTHWEST OHIO AREA. >> I THINK WE HAVE TIME FOR ONE MORE QUESTION. AND THIS IS REGARDING OUTREACH TO LOCAL SCHOOL DISTRICTS. I HAVE ENCOUNTERED PROBLEMS REACHING OUT TO SCHOOLS. GENERALLY ANY FLYER OR BROCHURE MUST BE APPROVED BY THE SCHOOL DISTRICT. HOWEVER SCHOOL DISTRICTS AND TEACHER ASSOCIATIONS THIS REGARD OUR REQUESTS. DO YOU HAVE ANY TIPS TO REACH OUT FOR -- TO SCHOOLS? >> YOU HAVE TO DEVELOP AND CULTIVATE A RELATIONSHIP. SOME SCHOOLS IN THE DISTRICT ARE REALLY PICKY ABOUT WHAT CAN BE SENT HOME WITH CHILDREN. SOMETIMES IT IS BETTER TO JUST REACH OUT TO THE TEACHERS TEACHING HISTORY, SOCIAL STUDIES , AND SEE IF THEY WILL ALLOW YOU TO COME INTO THE CLASS TO SPEAK. I USED TO SPEAK TO THESE CLASSES ROUTINELY WHEN I WAS IN TOLEDO, BECAUSE THE TEACHERS DURING BLACK HISTORY MONTH, DR. KING'S BIRTHDAY, HISPANIC -- WHAT IS IT? SEPTEMBER? HISPANIC HERITAGE MONTH -- THEY WOULD WANT PEOPLE TO COME IN AND TALK TO THE STUDENTS. OFTENTIMES YOU MAY NOT GET TO THE WHOLE SCHOOL, BUT YOU CAN GET TO THE STUDENTS IN PARTICULAR CLASSES AND GIVE THEM SOMETHING THAT THEY CAN TAKE HOME. BUT IF YOU CAN DEVELOP A RAPPORT WITH THE PARENT TEACHER ASSOCIATION AND DIRECT THAT FAMILIAL STATUS ISSUES, BECAUSE OBVIOUSLY THESE ARE PARENTS WITH KIDS AND WHAT HAPPENS WHEN THEY ARE LOOKING FOR HOUSING? AND ADDRESS IT THROUGH THE KIDS' ISSUE AND LAYER ON RACE AND NATIONAL ORIGIN ISSUES. ONCE YOU START TALKING TO THEM ABOUT WHAT IS IMMEDIATELY MEANINGFUL TO THEM -- SO, IF WE'RE TALKING ABOUT A WHITE SCHOOL DISTRICT, WHAT IS IMMEDIATELY MEANINGFUL TO THEM IS, ARE THE APARTMENT COMPLEXES IN THE AREA DISCRIMINATING AGAINST FAMILIES WITH KIDS? DO TEENAGERS GET TREATED DIFFERENTLY IN APARTMENT COMPLEXES? WHAT IS REALLY HAPPENING? FIND OUT WHAT THEIR TRIGGER POINT IS, DEVELOP THAT ONE-ON- ONE RELATIONSHIP, AND THEN BUILD IT. >> WE THANK YOU ALL FOR ATTENDING OUR WEBINAR TODAY. EVERYONE WHO ATTENDED WILL GET AN E-MAIL EITHER TOMORROW OR FRIDAY AND THERE WILL BE A LINK THAT YOU CAN GO TO TO DOWNLOAD THE PRESENTATION, AND WE ALSO ASK IF YOU WILL SIMPLY AGREE TO THE EVALUATION SURVEY AND ANSWER A HANDFUL OF QUESTIONS. WE VALUE YOUR FEEDBACK. ANOTHER WEBINAR WILL BE HELD OCTOBER 28 FROM 2:00 UNTIL THREE 30 EASTERN TIME -- 3:30 PM EASTERN TIME. IT IS FOR HOUSING ADVOCATES, BUT THE TOPIC IS HOW DO YOU TRAIN ON COOPERATIVE AND HOMEOWNER ASSOCIATIONS REGARDING THEIR THIS POSSIBILITY'S TO FOLLOW FAIR HOUSING LAWS? REGISTRATION IS AVAILABLE ON OUR WEBSITE AT NATI ONALFAIRHOUSING.ORG. IF YOU JUST GO TO THE TAB ON THE UPPER RIGHT THAT SAYS TRAINING AND REGISTRATION, YOU WILL SEE THAT THIRD WEBINAR ON OCTOBER 28. THANK YOU FOR ATTENDING. WE WILL BE BACK AGAIN -- WE HOPE YOU WILL BE BACK AGAIN TO LOOK AT OUR WEBSITE WHEN THE DIGITAL LIBRARY IS UP AND RUNNING. THANK YOU VERY MUCH. THIS CONCLUDES OUR WEBINAR FOR TODAY. THANK YOU.