Not Just an App - Welldoc inc. providing solutions for healthcare

>> FUNDAMENTAL QUESTION: "COULD THE CELL PHONE ACTUALLY HELP BRING THE PATIENT AND THE PROVIDER CLOSER TOGETHER?" BUT NOT JUST TO TRANSMIT DATA. NO DOCTOR WANTS TO BE OVERWHELMED WITH ALL THIS DATA COMING FROM THEIR PATIENTS. COULD THE CELL PHONE ACTUALLY ACT AS A VIRTUAL COACH AND HELP THAT PATIENT, WHEN THEY WEREN'T IN THE DOCTOR'S OFFICE, MANAGE THE THINGS THAT THEIR DOCTOR WOULD WANT, TO MANAGE THEM AS THOUGH THE DOCTOR WAS IN THEIR POCKET KIND OF THING. WHAT YOU SEE HERE IS OUR DIABETES MANAGER APPLICATION. IT'S LUNCHTIME ALMOST. LET'S SAY THAT THEY CHECK THEIR BLOOD GLUCOSE AND THEY'RE FEELING A LITTLE TIRED, MAYBE SHAKY, SIGNS OF HYPOGLYCEMIA. LET'S SAY THE NUMBER WAS 58. WHAT THE PHONE WILL ACTUALLY DO IS IT'LL TELL IT RIGHT AWAY, FIRST OF ALL IT'S A LOW. WELL, LET'S MAKE SURE THAT YOU DIDN'T MAKE A TYPOGRAPHICAL ERROR. YOU KNOW, IS THIS CORRECT? WELL, YES IT IS. THE BEST PRACTICE IS NOW TO TREAT THIS, NOT JUST GO AND EAT BECAUSE THE MEAL MAY NOT ACTUALLY CONTAIN THE RIGHT FAST-ACTING CARBS AS YOU SEE HERE ON THE SCREEN. SO, THE ADA BEST PRACTICE IS, OKAY, NOW TREAT THIS FIRST USING THE 15/15 RULE. SO, 15 GRAMS OF ACTING CARBS, RE-CHECK IN FIFTEEN MINUTES. IT ACTUALLY THEN WALKS YOU THROUGH EXAMPLES OF WHAT YOU CAN ACTUALLY CONSUME. AGAIN, VERY FRIENDLY EVEN ON A SIMPLE PHONE YOU CAN IMAGINE ON AN IPHONE OR AN ANDROID THE RICHNESS OF THE EXPERIENCE--BUT EVEN ON A PHONE LIKE THIS, IT'S--IT'S FAIRLY A NICE, EASY USER INTERFACE. IT THEN STARTS A TIMER, AND IT'S INTERESTING BECAUSE EVEN IF THE PATIENT SHUTS THE PHONE OFF, WE'LL TURN THE PHONE BACK ON AND REMIND THEM IT'S TIME TO RE-TEST. AND OF COURSE, THIS IS ALL HAPPENING RIGHT HERE ON THE HANDSET. THE--THE PHONE DOESN'T NEED TO SEE THE NETWORK BECAUSE--