New Google Algorithm - Brace yourself for the new google algorithm

Brace Yourself for the New Google Algorithm Google is at it again. After Panda and Farmer wreaked havoc on websites the moment they were implemented, Google has announced fresh changes in its search algorithms. Now websites should now be ready as the search engine giant is once again rolling out a new Google algorithm. The new changes will now focus on semantic search which is based on the context or meaning of words and how they were used in search terms. Here are some tips on how to prepare for the new updates. New Google Algorithm | Create Informative Content More than just selling products or your business, you should focus on creating informative content. Google would be focusing on making searches relevant and useful to searchers. Providing valuable information would auger well for your rankings based on the new algorithm. Avoid copying from other people’s content because it would only make things worse for your site. New Google Algorithm | Focus On The Context Of Your Content As mentioned above, the new Google algorithm would be context-based. Instead of keywords, you should try to improve the meaning of your keywords. The expression “I am so hungry I could die” may be an idiomatic expression but could have another meaning to another. The phrase “furry pets” may be a dog to you but could refer to a cat for another. Place synonymous keywords on the proper context and you are safe from any possible penalties. New Google Algorithm | Create an FAQ Page Adding an FAQ page will make your website user friendly and hence appealing to Google. At the same time, it will make you an authority in answering queries about a particular topic. You can give it the title “Ask an Expert” page. This will help your page get indexed by Google. New Google Algorithm | Mix Up Your Content If you are using text for your content, it is recommended to add an image or two to it. Likewise, you can also add videos to your content. Of course, it has to be related to your website. New Google Algorithm | Backlinks Before it is a common practice of SEO practitioners to collect and use for their sites. However, with the new algorithm this is bad and will over optimize your website. Make sure that your links are worth linking and will become assets. Build backlinks from different mediums. Updates like these will always be implemented by Google so you should always be ready for these changes. There are other techniques that can help you cope up with these new changes so do search for them and find out what works best for your company.