Arenacross

Social media is not just a strategy, it’s a platform. And depending on the marketer and the time and the particular program, it can be a core part of the strategy, or it can just be an amplification....

BLAKE MYCOSCIE: I can't imagine if you tell me three or four years ago that over 50% of our customer service would be done via Twitter. I would've been like no way. So I can't...

Hi, welcome to week 2 of the ACTMOOC, this week we will be looking at a broad over view of the Australia/China relationship. We will be looking at how the relationship has evolved over time. China and...

The one that I'm fascinated with is Betty White and Snickers. Which was simply like a fun, great Superbowl ad. And I don't think at the time anyone predicted what would happen in the...

GRACIELA ELETA: There's two things happening with this recession and the first one is, we have seen that Hispanics in the recession actually are encouraged to go find another job, to have more...

TROY YOUNG: The marketing opportunities that I think are most exciting are certainly the use of rich content and gaming mechanics to engage people. So I think we're on the precipice of...

EN: I used to write, PT: Eu costumava escrever, EN: I used to write letters PT: Eu costumava escrever cartas EN: I used to sign my name PT: Eu costumava assinar o meu nome EN: I used to sleep at night...

Man: Doggonit Janice we got another email from the bank. Janice, Janice, can you hear me? Woman: Yes, Yes, yes, yes! Man: We got an email from that bank. They need some information from you. I guess...

For more than 130 years, lawyers have relied on the AV® Preeminent™ rating while searching for their own expert attorneys. Now you too can look this important, trusted rating when choosing an...

JEAN-PHILIPPE MAHEU: I think agencies need to realize that their world is changing and that the best way to create successful campaigns is, number one, to listen to consumers very actively and to...